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The Thirty Day Challenge and How it Affected my Decision to Quit my Job

August 27, 2007 Posted under: Personal by Caroline Middlebrook

I had never heard of the Thirty Day Challenge until I read about it on a blog at the end of July. This is understandable as it is a yearly event running during a month in the summer and 2007 has been it’s 3rd year so for the previous two years I was busy with University.

What is the Thirty Day Challenge?

In a nutshell, the 30DC is a month long course for internet marketing newbies looking to make their first $10 online. Obviously this fitted in exactly with what I wanted to do and it came at a great time for me. I had never heard of the guys behind it like Ed Dale and Dan Raine, but why would I? I was a little skeptical at first but I respected the blog I had heard about it from so I signed up.

Let me tell you, it’s been a whirlwind. The first few days were slow going and there was a lot of hype about what we were going to learn. Much of the information covered in the first few days was stuff I was familiar with so I was itching to move forward. By the end of the first week I was learning new techniques and really getting into it. I was working on it through my lunchtimes and rushing home from work at 5.30pm on the dot. I’ve even been skipping the gym oops!

What is all the Fuss About?

Now that we’re nearing the end of the challenge its easier for me to explain just what it’s all about. Basically the idea is to find a small market (your niche) that has some traffic and customers that are willing to spend money. You develop and product and sell it to them. Okay millions of people do this on a daily basis so what’s the big deal?

The 30DC taught us techniques that allowed us to find a market, create content in that niche, get that content ranked in google and test the market all in the space of a few days. Using traditional IM it could take months to get good rankings in Google with a new site which means a lot of time and a lot of waiting around which would all be for nothing if the market turned out to be a poor one.

It’s the sheer speed of the process which is the biggest attraction for me. I could literally explore and test a new niche every single week (and that’s exactly what I intend to do). Within a couple of months surely I’m bound to have turned up a good one? Well I hope so anyway.

How is the 30DC Related to my Job?

I’ve known I wanted to quit for months, I really decided that I would back in June and it all became a question of when. There was a lot more that I’ve got out of the 30DC than just the training though:

  • I’ve been introduced to Facebook and I have made a TON of friends through the challenge. I did know about Facebook before but it seemed a bit of a geeky waste of time. I didn’t see it’s value, now I do.
  • I have got to know many people through the challenge that really seem to be on the same wavelength as me and I think that surrounding yourself with like minded people is essential in any endeavour.
  • It convinced me that people really do make money online in legitimate ways and that I can do it too. I already new this because I have done it before but now I had even more confirmation.
  • I became so excited by the whole thing, that I was reminded just what enthusiam is all about. In the drudgery of my day job I had forgotten what it’s like to absolutely love your work! My desire to qui just became stronger than ever.

It’s the last point really that did it for me. As the challenge went on I got more and more into it. I became a frequent contributor to the forums and every day there are people adding me as a friend on Facebook and following my Twitter profile. This has never happened to me before. I was loving what we were doing and feeling like I was really part of a community.

But…

So far I have failed the challenge, oh dear! This does not bode well for me. Every day more and more challengers are making their first sale and winning the challenge but so far for me, $0, zip, nada! Does this discourage me? No. To see other people succeed shows me that it is possible. This process has been all about finding a good market and throwing away the bad ones. I’ve just picked bad ones so far. So I am not deterred (a little scared maybe!) but still determined.

And the thing is, now that I have resigned, I really have no choice but to continue. And if I persist day after day, how can I possibly fail?

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You might also like these similar posts:

About Caroline
First Month Blog Stats, My One Month Anniversary
What I Learned from the Thirty Day Challenge
Thirty Day Challenge 2008 Is Here, And I’m In!
Is It Time to Hang Up My Hat and Quit?

18 Comments:

Allan Cockerill
August 29, 2007

Failed the challenge? Certainly not!

The challenge is about stretching ourselves, and learning! The exciting thing is that you got to know stacks of people from around the world, and to me, that’s where we’ve all suceeded!

We’ve seen and experienced enough to know that the system works, so now it’s onward and upward! (And back to the gym!)

All the best!

Emma Middlebrook
August 29, 2007

I think failing will actually help you. If you’d succeeded after 3 days like some people did then maybe that wouldn’t have been the best action for you.

By failing, you’re learning to identify tweaks that need to be made and 30 days is just 30 days. It’s the fact that you are participating that is key here. If you achieve this goal after 60 days then you’ll still be a success, you just won’t win Ed’s guitar.

Hope you find that elusive niche!

Caroline Middlebrook
August 29, 2007

@Allan, Thanks for the lift, this really has been a huge learning experience for me and I’m just amazed at the amount of people I’ve come to know through the challenge. Now about that gym, erm…

@Emma, That’s right, people don’t learn much from their successes. Its only getting really low traffic levels that mae me really sit down and figure out why.

Oleg
September 3, 2007

Big risk you are taking here. Hope you’ve got a game plan.

Peter Nicholls
September 8, 2007

Hi Caroline, l have just finished reading your posts in your blog and once again it seems that someone else has been inspired by napoleon hill and put their positive thinking cap on.

If you need any help with your internet marketing at all just holla, l may not have all of the answers but l know what works and will make money for you.

Here’s what l did over seven years ago……..

I spent a couple of years and lots of money taking the life degree of the school of hard knocks in internet marketing and was determined to find out what worked, why it worked, so l tracked everything l did and then and only then did l put the results into practice.

The real inside secret of the internet is that there are no real secrets at all……….anything you want to learn is out there for free.

One of the reasons people pay for this free information is simply because you have already researched it for tham and presented it nicely and at a good price, it also saves them time.

But by far the most important selling skill to learn is the copywriting…….believe or not a little hype sells even if us english people say we don’t fall for it.

The biggest secret is finding the niche market, researching your product , your keywords finding an affiliate program then putting an attractive offer together.

So how to you start with little or no money, well as long as your online it is fairly easy.

I started like most people selling information on ebay and building up my feedback to gain credibility , then l realised that l could write my own products and approached powersellers on ebay and asked if they wanted to joint venture with me and share the commission 50/50.

When l added resale rights to my ebooks the sales took off very quickly, but thats just one of many ways to get started without any money.

For me the best way is still researching and writing articles and submitting them to the article directories.

good luck and l hope that helps you a little. regards Pete

Caroline Middlebrook
September 8, 2007

@Peter, thanks for the info, I think that comment could be an article in itself :)

Shannon
September 15, 2007

Hey Caroline,

Awesome post! I only wish I could quit my day job to pursue this full time as well.

I have a plan to reduce my hours at work to part time (to keep my benefits, tenure, etc) and use the remaining hours working on my online business.

Right now, I’m estimating that I need to earn a net amount of $43 a day to be able to afford to do this. Currently I’m averaging about $1 a day so I’m a long ways off yet.

But I’m determined and know that this day will come. Eventually I would like to quit my job, but with a family to feed, I can’t take the chance losing what I already have.

Anyways, good luck and best of success to you!

~Shannon (scole on TDC forums) :)

Shannon
September 15, 2007

@Peter Nicholls - I love the work of Napoleon Hill. It’s amazing just how applicable his teachings are today as they were back then!

Highly recommend his book “Think and Grow Rich”.

~Shannon

Caroline Middlebrook
September 15, 2007

@Shannon, you sound like you are doing it the sensible way :-) If I had been 5 or 10 years younger then I might have just stuck it out in a job and built something up slowly as you are, but at this point in my life, I just don’t want to waste another minute on the treadmill.

Karthik
September 18, 2007

Very inspiring stuff, albeit slightly on the riskier side, you would have been better off to have juggled this for a year with a day job and then decided.

All the same, what’s been done has been done. I love the way you write and you have all the makings of an A-list blogger, do remember to keep your topics consistent and you are sure to go a long way.

Caroline Middlebrook
September 18, 2007

@Karthik, honestly I just couldn’t do the 9-5 a moment longer. These last few days are torture, it’s such a struggle to concentrate on work! I just can’t get wait to get started. I know it’s a risk but I feel so strongly that this is something I absolutely must do. The time is now, the time is right.

Jennifer Mannion
November 5, 2007

Hi! Congratulations on your work and quitting your day job! I am a fellow 30DCer. I did make the $10 and more importantly fell in love with blogging in the process. My day job is at-home mom. SO while I can’t QUIT : ) I am looking for something I can do in whatever spare time I have to make some money and to be sure that I am enjoying what I do. Your numbers in traffic are inspirational to me as are your blog and spirit! Congratulations on meeting your goals! Gratefully, Jenny

Caroline Middlebrook
November 5, 2007

@Jennifer, ahh so you’re done better than me so far, well done! It can’t be easy doing that with the kids around. I could save a whole bunch of money if I had my son at home with me rather than at nursery but I wouldn’t be able to work very well, and he’d be bored anyway :)

Jennifer Mannion
November 5, 2007

Hi Caroline, Yep it does make getting work done challenging at times. Got less than a year left — been doing this for 8! My daughter is supposed to be in nursery school from 9 - 12 every day giving me some time but between allergies and germ sharing she’s been home more with me than there so far! You are doing great! I love the look, feel of your blog and your quality articles. Your traffic numbers and the number of articles you have written are inspirational! I wish you all the best for HUGE success in your blogging career! You deserve it! Jenny

Caroline Middlebrook
November 6, 2007

@Jenny, ahh yes the joys of child illnesses! Well thank you very much for the support and best of luck to you too!

Stetson
November 7, 2007

Hi Caroline, I found your blog on problogger.net. Yours is a very inspirational story and it looks like you’re off to a great start. After reading this post I signed up for the Thirty Day Challenge. Keep moving forward and I’m sure you’ll meet and surpass your goals real soon.

Kurt Walther
March 4, 2008

Hi Caroline,

I happened to stumble upon your blog and this post while i was reading and researching niche marketing…i’ve now started the thirty challenge material (though not at the official start time) after reading your inspiring account of your results with it. Im at Day 10 so far

Just wondering, how you are going now (9 months later) with the niche marketing? Have you managed to make the nominal $10 (or more).

Kurt

Caroline Middlebrook
March 4, 2008

@Kurt, I never made any money at all using the TDC method unfortunately! I have made a little money with a niche site but only with AdSense. However I am starting a new site shortly and will be blogging about it here. I plan to use many techniques to market it though - not just the TDC ones.


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