StumbleUpon Course - Curriculum Revealed
I’ve developed a home study course on the usage of StumbleUpon to drive traffic to your website. This project is the account of my progress in developing and marketing that course. The course is now LIVE, is called Stumble Rush and you can enroll right now at http://www.stumblerush.com/.
Announcing the Course Curriculum
Since starting on my StumbleUpon course I have been hard at work fleshing out the outline of the course. I quickly realised that I had too much content to give the whole thing away for free so I have decided to change the business model and split the content into two halves - a basic half that will be free and an advanced half that will cost a few dollars.
The Basic Course (Free)
- Introduction to StumbleUpon
- Creating Content That Gets Stumbled
- Getting More Thumbs Up Votes
- The Mechanics and Ethics of StumbleUpon Submission
- Pimp My (StumbleUpon) Profile!
- The Basics of Networking on StumbleUpon
- Good Etiquette & How to Handle Abuse
- Traffic Boosting Tip #1
- Traffic Boosting Tip #2
- Trouble Shooting - Avoiding and Correcting Mistakes
The Advanced Course (Paid)
- ‘Power’ Stumbling - The What, Why & How
- Optimising Your Submissions for Maximum Results
- The Proper Way to Use Categories & Tags
- How to Build a Massive, Loyal Fan Base on StumbleUpon
- Using StumbleUpon to Build Backlinks to Your Site
- Using Images to Tap Into a Little Known Source of Traffic
- Using Web 2.0 to Virally Increase Your StumbleUpon Exposure
- Power Tools for Getting the Edge in StumbleUpon
- Another 2 Advanced Stumble Tricks
- Monetising StumbleUpon Traffic
What’s Next in the Project?
I’ve spent a long time researching the content so far and I am 99% certain that the curriculum I’ve outlined above is final so the big job I have to do now is actually start writing the content!
However, there are also other jobs I can do. Now that I know exactly what the course will entail I could start work on the landing page copy. This is going to be a pretty simple affair - pretty much just writing out the curriculum as I have done above. It’s not going to be one of those long-form sales letters that I despise!
Before I start on that though I’d really like to think more about a name for the course. I asked for feedback on Saturday and I’ve had some great response and there are quite a few names in the comments that I like but I’ll keep them under my hat for now. Keep ‘em coming…
Win a Free Copy of the Course
I don’t know why I didn’t think about this before… If I use a user-submitted name for my course then I’ll give that user a free copy of it. I suppose this would be a good time to mention the names that I had originally thought of myself. They are:
- Stumble Traffic Explosion (bit long)
- Stumble Explosion (better)
- Stumble Marketing (yuk!)
- Stumble Rumble (cute but somewhat meaningless!)
As you can see my preference is towards a short two-word name and I like having ‘Stumble’ in the name.
UPDATE: I have now chosen a name and registered the domain, thanks for your entries! (Announcement to be made on March 20th’s post)
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Charlie
March 17, 2008
Hi Caroline,
This is a great idea, I can’t wait to see the final product. Stumble is a bit complicated especially when you’re first strating out. One of the mistakes I continue to make is to target too many social sites and in the end I don’t really know which one works best or how to properly work with any of them, so this should be a good lesson.
Thanks!