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	<title>Comments on: Keep Your Dirty Little Secrets To Yourself!</title>
	<atom:link href="http://www.caroline-middlebrook.com/blog/keep-your-dirty-little-secrets-to-yourself/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.caroline-middlebrook.com/blog/keep-your-dirty-little-secrets-to-yourself/</link>
	<description>Making money online - or trying to! I&#039;m blogging out loud as I delve into the world of Internet Marketing &#38; Social Media</description>
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		<title>By: Laura-Jane</title>
		<link>http://www.caroline-middlebrook.com/blog/keep-your-dirty-little-secrets-to-yourself/comment-page-2/#comment-193234</link>
		<dc:creator>Laura-Jane</dc:creator>
		<pubDate>Tue, 29 Sep 2009 19:46:57 +0000</pubDate>
		<guid isPermaLink="false">http://www.caroline-middlebrook.com/blog/keep-your-dirty-little-secrets-to-yourself/#comment-193234</guid>
		<description></description>
		<content:encoded><![CDATA[<p>&#8220;Provide Value – Receive Compensation.</p>
<p>Discuss!&#8221;</p>
<p>Hehe&#8230; Nicely summed up, Caroline!</p>
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		<title>By: Make Money Online Secret to Success ... Plus, Pictures of BigFoot Maria Reyes-McDavis</title>
		<link>http://www.caroline-middlebrook.com/blog/keep-your-dirty-little-secrets-to-yourself/comment-page-2/#comment-93689</link>
		<dc:creator>Make Money Online Secret to Success ... Plus, Pictures of BigFoot Maria Reyes-McDavis</dc:creator>
		<pubDate>Mon, 12 Jan 2009 23:11:18 +0000</pubDate>
		<guid isPermaLink="false">http://www.caroline-middlebrook.com/blog/keep-your-dirty-little-secrets-to-yourself/#comment-93689</guid>
		<description>[...] next secret, special sauce mix to success and get to doing the work, like the rest of us! &#8220;Keep Your Dirty Little Secrets to Yourself!&#8221; is an awesome read and definitely will give you something to think about.    Share this [...]</description>
		<content:encoded><![CDATA[<p>[...] next secret, special sauce mix to success and get to doing the work, like the rest of us! &#8220;Keep Your Dirty Little Secrets to Yourself!&#8221; is an awesome read and definitely will give you something to think about.    Share this [...]</p>
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		<title>By: Bill Canaday</title>
		<link>http://www.caroline-middlebrook.com/blog/keep-your-dirty-little-secrets-to-yourself/comment-page-2/#comment-61481</link>
		<dc:creator>Bill Canaday</dc:creator>
		<pubDate>Tue, 23 Sep 2008 03:13:40 +0000</pubDate>
		<guid isPermaLink="false">http://www.caroline-middlebrook.com/blog/keep-your-dirty-little-secrets-to-yourself/#comment-61481</guid>
		<description>I quite agree with you, Caroline. Although, as P.T. Barnum noted, there IS money to be made scamming people, it&#039;s not the way I want to do business. And that&#039;s what being self-employed is all about for me ... the chance to do business my way, working from my own energies and within my own ethics.

It takes longer for me to craft original material and, quite frankly, not all of it is Pulitzer prize material. But I can&#039;t see me ever stealing (wholesale) content and not, where possible, at least giving attribution. 

Which raises the disturbing question of where did the web sites I got my photos from get them from get them from get them from?

Maybe Google should refuse to catalog images that don&#039;t have proper attribution in the alt tag?</description>
		<content:encoded><![CDATA[<p>I quite agree with you, Caroline. Although, as P.T. Barnum noted, there IS money to be made scamming people, it&#8217;s not the way I want to do business. And that&#8217;s what being self-employed is all about for me &#8230; the chance to do business my way, working from my own energies and within my own ethics.</p>
<p>It takes longer for me to craft original material and, quite frankly, not all of it is Pulitzer prize material. But I can&#8217;t see me ever stealing (wholesale) content and not, where possible, at least giving attribution. </p>
<p>Which raises the disturbing question of where did the web sites I got my photos from get them from get them from get them from?</p>
<p>Maybe Google should refuse to catalog images that don&#8217;t have proper attribution in the alt tag?</p>
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		<title>By: Make Money Online Secret to Success ... Plus, Pictures of BigFoot Maria Reyes-McDavis</title>
		<link>http://www.caroline-middlebrook.com/blog/keep-your-dirty-little-secrets-to-yourself/comment-page-2/#comment-36903</link>
		<dc:creator>Make Money Online Secret to Success ... Plus, Pictures of BigFoot Maria Reyes-McDavis</dc:creator>
		<pubDate>Sat, 14 Jun 2008 06:28:06 +0000</pubDate>
		<guid isPermaLink="false">http://www.caroline-middlebrook.com/blog/keep-your-dirty-little-secrets-to-yourself/#comment-36903</guid>
		<description>[...] next secret, special sauce mix to success and get to doing the work, like the rest of us! &#8220;Keep Your Dirty Little Secrets to Yourself!&#8221; is an awesome read and definitely will give you something to think [...]</description>
		<content:encoded><![CDATA[<p>[...] next secret, special sauce mix to success and get to doing the work, like the rest of us! &#8220;Keep Your Dirty Little Secrets to Yourself!&#8221; is an awesome read and definitely will give you something to think [...]</p>
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		<title>By: Caroline Middlebrook</title>
		<link>http://www.caroline-middlebrook.com/blog/keep-your-dirty-little-secrets-to-yourself/comment-page-2/#comment-6290</link>
		<dc:creator>Caroline Middlebrook</dc:creator>
		<pubDate>Thu, 31 Jan 2008 19:39:34 +0000</pubDate>
		<guid isPermaLink="false">http://www.caroline-middlebrook.com/blog/keep-your-dirty-little-secrets-to-yourself/#comment-6290</guid>
		<description>@Scott, yes you are right, I had forgotten about that. I don&#039;t think Ed &amp; co realised how small Tumblr was.</description>
		<content:encoded><![CDATA[<p>@Scott, yes you are right, I had forgotten about that. I don&#8217;t think Ed &#038; co realised how small Tumblr was.</p>
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		<title>By: Scott</title>
		<link>http://www.caroline-middlebrook.com/blog/keep-your-dirty-little-secrets-to-yourself/comment-page-2/#comment-6284</link>
		<dc:creator>Scott</dc:creator>
		<pubDate>Thu, 31 Jan 2008 18:49:57 +0000</pubDate>
		<guid isPermaLink="false">http://www.caroline-middlebrook.com/blog/keep-your-dirty-little-secrets-to-yourself/#comment-6284</guid>
		<description>Caroline, one of the points about the Tumblr issue with the 30 day challenge often gets missed.  When Ed said to use Tumblr, people questioned in the 30 day challenge forums whether or not they had to use Tumblr or could they use something else.  Some of the moderators (I won&#039;t mention who, it shouldn&#039;t be hard to find in the forums) there said in no uncertain terms that Tumblr was supposed to be used, and Ed and his group knew what was best and they had done all the research and if we wanted results we should follow what they said.  So we did.  And then TumblrGate happened.

Honestly, I think it was mostly a bit of miscommunication between Ed and his group, and they had to backpedal a bit and say it wasn&#039;t about the platform, but that was clearly what they intended at the beginning.</description>
		<content:encoded><![CDATA[<p>Caroline, one of the points about the Tumblr issue with the 30 day challenge often gets missed.  When Ed said to use Tumblr, people questioned in the 30 day challenge forums whether or not they had to use Tumblr or could they use something else.  Some of the moderators (I won&#8217;t mention who, it shouldn&#8217;t be hard to find in the forums) there said in no uncertain terms that Tumblr was supposed to be used, and Ed and his group knew what was best and they had done all the research and if we wanted results we should follow what they said.  So we did.  And then TumblrGate happened.</p>
<p>Honestly, I think it was mostly a bit of miscommunication between Ed and his group, and they had to backpedal a bit and say it wasn&#8217;t about the platform, but that was clearly what they intended at the beginning.</p>
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		<title>By: Caroline Middlebrook</title>
		<link>http://www.caroline-middlebrook.com/blog/keep-your-dirty-little-secrets-to-yourself/comment-page-2/#comment-6256</link>
		<dc:creator>Caroline Middlebrook</dc:creator>
		<pubDate>Thu, 31 Jan 2008 08:19:12 +0000</pubDate>
		<guid isPermaLink="false">http://www.caroline-middlebrook.com/blog/keep-your-dirty-little-secrets-to-yourself/#comment-6256</guid>
		<description>@Ben, maybe I&#039;m just somebody who doesn&#039;t do much testing but so far I&#039;ve not yet come across something that I thought I couldn&#039;t share.</description>
		<content:encoded><![CDATA[<p>@Ben, maybe I&#8217;m just somebody who doesn&#8217;t do much testing but so far I&#8217;ve not yet come across something that I thought I couldn&#8217;t share.</p>
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		<title>By: Ben Cook</title>
		<link>http://www.caroline-middlebrook.com/blog/keep-your-dirty-little-secrets-to-yourself/comment-page-2/#comment-6249</link>
		<dc:creator>Ben Cook</dc:creator>
		<pubDate>Thu, 31 Jan 2008 03:36:06 +0000</pubDate>
		<guid isPermaLink="false">http://www.caroline-middlebrook.com/blog/keep-your-dirty-little-secrets-to-yourself/#comment-6249</guid>
		<description>Caroline, I don&#039;t think you disagree with me completely, or at least, I don&#039;t disagree with this post completely. I&#039;m not saying be on this never ending quest to stay ahead of the game but I certainly think you need to do research into what works and what doesn&#039;t. It&#039;s just trial and error stuff and I don&#039;t think that prevents you from providing real value. I just don&#039;t see the point in sharing ideas that when the general public gets a hold of them will be abused and then rendered useless.

&lt;em&gt;Ben Cook&#039;s last blog post..&lt;a href=&#039;http://bloggingexperiment.com/archives/under-the-microscope-seometercom.php&#039; rel=&quot;nofollow&quot;&gt;Under the Microscope: SEOmeter.com&lt;/a&gt;&lt;/em&gt;</description>
		<content:encoded><![CDATA[<p>Caroline, I don&#8217;t think you disagree with me completely, or at least, I don&#8217;t disagree with this post completely. I&#8217;m not saying be on this never ending quest to stay ahead of the game but I certainly think you need to do research into what works and what doesn&#8217;t. It&#8217;s just trial and error stuff and I don&#8217;t think that prevents you from providing real value. I just don&#8217;t see the point in sharing ideas that when the general public gets a hold of them will be abused and then rendered useless.</p>
<p><em>Ben Cook&#8217;s last blog post..<a href='http://bloggingexperiment.com/archives/under-the-microscope-seometercom.php' rel="nofollow">Under the Microscope: SEOmeter.com</a></em></p>
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		<title>By: Caroline Middlebrook</title>
		<link>http://www.caroline-middlebrook.com/blog/keep-your-dirty-little-secrets-to-yourself/comment-page-1/#comment-6218</link>
		<dc:creator>Caroline Middlebrook</dc:creator>
		<pubDate>Wed, 30 Jan 2008 16:31:32 +0000</pubDate>
		<guid isPermaLink="false">http://www.caroline-middlebrook.com/blog/keep-your-dirty-little-secrets-to-yourself/#comment-6218</guid>
		<description>@Peter, yeah some of those claims do sound familiar! I agree that the Internet is continually evolving. Back when I had my first business online there was no such thing as social media like Facebook or Twitter so those things are brand new so there will always be the need for continued education but I think that&#039;s the same in any industry. For example a programmer could not do well in that profession if he never updated his skills.

What irks me is that as soon as something new comes along such as Facebook or whatever, a million IM people jump on it to reveal all of its &#039;secrets&#039; for the low price of just $97! :-)

And yeah there will always be lazy people who do fall for this crap because they can&#039;t be bothered to actually learn anything for themselves.</description>
		<content:encoded><![CDATA[<p>@Peter, yeah some of those claims do sound familiar! I agree that the Internet is continually evolving. Back when I had my first business online there was no such thing as social media like Facebook or Twitter so those things are brand new so there will always be the need for continued education but I think that&#8217;s the same in any industry. For example a programmer could not do well in that profession if he never updated his skills.</p>
<p>What irks me is that as soon as something new comes along such as Facebook or whatever, a million IM people jump on it to reveal all of its &#8217;secrets&#8217; for the low price of just $97! :-)</p>
<p>And yeah there will always be lazy people who do fall for this crap because they can&#8217;t be bothered to actually learn anything for themselves.</p>
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		<title>By: Peter Buick</title>
		<link>http://www.caroline-middlebrook.com/blog/keep-your-dirty-little-secrets-to-yourself/comment-page-1/#comment-6216</link>
		<dc:creator>Peter Buick</dc:creator>
		<pubDate>Wed, 30 Jan 2008 15:59:09 +0000</pubDate>
		<guid isPermaLink="false">http://www.caroline-middlebrook.com/blog/keep-your-dirty-little-secrets-to-yourself/#comment-6216</guid>
		<description>Caroline
I concur that following the latest trick or fad for the sake of it is not a good business (or time) technique.

But there will always be lazy people who think there is a magic instant gratification button and sadly these sorts of &quot;fads&quot; are aimed at these more gullible people. 

Usually once these &quot;tricks&quot; are released publicly, if they ever even did work, they are pretty much spent up now. A but like someone giving you the last now stale and broken biscuit. 

Erm. how generous...

I guess we&#039;ve all wondered why no one says &quot;and it is still working for me today&quot; and even if they did, why would they be sharing (losing) their edge and getting competitors, UNLESS selling the technique was worth more to them than using it themselves. (read that again)

I think nearly everyone can has seen through the &quot;I&#039;m giving back&quot; and &quot;I&#039;ve made enough money now&quot; and the classic &quot;I&#039;m fed up with all these other con men conning you, so here I am spilling the real beans as I&#039;m a nice guy and I had a mother&quot;.

Some of these exact claims may be ringing a bell with you!

But we can&#039;t dismiss new stuff completely. the Internet does evolve. So what we need to pay attention to is not the &quot;now&quot; buzz, but the underlying technique we can adapt and apply ourselves to future stuff. And then it is our unique and personal edge, and then we can keep it quiet and to ourselves.

For instance, regardless of the cons and pros of Frank Kern&#039;s Mass Control course at thousands of dollars, some of his &quot;techniques&quot; are even historic, and still applicable and applicable in many situations. 

AKA it is not a &quot;it will only work in the next 10 seconds&quot; quick fix.

There are some good solid principles in there, you can re-use and adapt. The same principles you can get in a 30 buck book from a book shop, but that is another story and up to each individual as to whether they need to spend 100 times the cost of a book for a video version. Of course some people are just made of money apparently... ;-)

That&#039;s why I like to call it &quot;want a piece of Frank&#039;s brain&quot;.

Peter</description>
		<content:encoded><![CDATA[<p>Caroline<br />
I concur that following the latest trick or fad for the sake of it is not a good business (or time) technique.</p>
<p>But there will always be lazy people who think there is a magic instant gratification button and sadly these sorts of &#8220;fads&#8221; are aimed at these more gullible people. </p>
<p>Usually once these &#8220;tricks&#8221; are released publicly, if they ever even did work, they are pretty much spent up now. A but like someone giving you the last now stale and broken biscuit. </p>
<p>Erm. how generous&#8230;</p>
<p>I guess we&#8217;ve all wondered why no one says &#8220;and it is still working for me today&#8221; and even if they did, why would they be sharing (losing) their edge and getting competitors, UNLESS selling the technique was worth more to them than using it themselves. (read that again)</p>
<p>I think nearly everyone can has seen through the &#8220;I&#8217;m giving back&#8221; and &#8220;I&#8217;ve made enough money now&#8221; and the classic &#8220;I&#8217;m fed up with all these other con men conning you, so here I am spilling the real beans as I&#8217;m a nice guy and I had a mother&#8221;.</p>
<p>Some of these exact claims may be ringing a bell with you!</p>
<p>But we can&#8217;t dismiss new stuff completely. the Internet does evolve. So what we need to pay attention to is not the &#8220;now&#8221; buzz, but the underlying technique we can adapt and apply ourselves to future stuff. And then it is our unique and personal edge, and then we can keep it quiet and to ourselves.</p>
<p>For instance, regardless of the cons and pros of Frank Kern&#8217;s Mass Control course at thousands of dollars, some of his &#8220;techniques&#8221; are even historic, and still applicable and applicable in many situations. </p>
<p>AKA it is not a &#8220;it will only work in the next 10 seconds&#8221; quick fix.</p>
<p>There are some good solid principles in there, you can re-use and adapt. The same principles you can get in a 30 buck book from a book shop, but that is another story and up to each individual as to whether they need to spend 100 times the cost of a book for a video version. Of course some people are just made of money apparently&#8230; ;-)</p>
<p>That&#8217;s why I like to call it &#8220;want a piece of Frank&#8217;s brain&#8221;.</p>
<p>Peter</p>
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		<title>By: Shane</title>
		<link>http://www.caroline-middlebrook.com/blog/keep-your-dirty-little-secrets-to-yourself/comment-page-1/#comment-6212</link>
		<dc:creator>Shane</dc:creator>
		<pubDate>Wed, 30 Jan 2008 14:54:09 +0000</pubDate>
		<guid isPermaLink="false">http://www.caroline-middlebrook.com/blog/keep-your-dirty-little-secrets-to-yourself/#comment-6212</guid>
		<description>@Maria: I agree with you.  If anyone&#039;s offering to sell you the recipe for their &quot;secret sauce,&quot; you have to wonder why.  If it&#039;s working so well for them, why would they let you know about it and create an instant competitor?  &lt;i&gt;Always&lt;/i&gt; be skeptical of that.

&lt;em&gt;Shane&#039;s last blog post..&lt;a href=&#039;http://www.askshane.org/business-models/how-to-really-make-money-with-domain-names.php&#039; rel=&quot;nofollow&quot;&gt;How to (Really) Make Money with Domain Names&lt;/a&gt;&lt;/em&gt;</description>
		<content:encoded><![CDATA[<p>@Maria: I agree with you.  If anyone&#8217;s offering to sell you the recipe for their &#8220;secret sauce,&#8221; you have to wonder why.  If it&#8217;s working so well for them, why would they let you know about it and create an instant competitor?  <i>Always</i> be skeptical of that.</p>
<p><em>Shane&#8217;s last blog post..<a href='http://www.askshane.org/business-models/how-to-really-make-money-with-domain-names.php' rel="nofollow">How to (Really) Make Money with Domain Names</a></em></p>
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		<title>By: Hendry Lee</title>
		<link>http://www.caroline-middlebrook.com/blog/keep-your-dirty-little-secrets-to-yourself/comment-page-1/#comment-6207</link>
		<dc:creator>Hendry Lee</dc:creator>
		<pubDate>Wed, 30 Jan 2008 13:28:18 +0000</pubDate>
		<guid isPermaLink="false">http://www.caroline-middlebrook.com/blog/keep-your-dirty-little-secrets-to-yourself/#comment-6207</guid>
		<description>I can&#039;t say I am 100% disagree with people who continually search for the next new thing.

It&#039;s kind of frustrating when starting out and if the next thing is the lowest hanging fruit, I doubt there is anything wrong with that.

Just that I would recommend that people use the money to perhaps buy their own time to work on the &quot;real&quot; business.

Spamming, email or search engine, is bad but there are a lot of ways to generate cash online with necessary skills and the right opportunity.

&lt;em&gt;Hendry Lee&#039;s last blog post..&lt;a href=&#039;http://podcastingscout.com/how-to-produce-quality-content-for-your-podcast&#039; rel=&quot;nofollow&quot;&gt;How to Produce Quality Content for Your Podcast&lt;/a&gt;&lt;/em&gt;</description>
		<content:encoded><![CDATA[<p>I can&#8217;t say I am 100% disagree with people who continually search for the next new thing.</p>
<p>It&#8217;s kind of frustrating when starting out and if the next thing is the lowest hanging fruit, I doubt there is anything wrong with that.</p>
<p>Just that I would recommend that people use the money to perhaps buy their own time to work on the &#8220;real&#8221; business.</p>
<p>Spamming, email or search engine, is bad but there are a lot of ways to generate cash online with necessary skills and the right opportunity.</p>
<p><em>Hendry Lee&#8217;s last blog post..<a href='http://podcastingscout.com/how-to-produce-quality-content-for-your-podcast' rel="nofollow">How to Produce Quality Content for Your Podcast</a></em></p>
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		<title>By: Karen</title>
		<link>http://www.caroline-middlebrook.com/blog/keep-your-dirty-little-secrets-to-yourself/comment-page-1/#comment-6205</link>
		<dc:creator>Karen</dc:creator>
		<pubDate>Wed, 30 Jan 2008 13:24:50 +0000</pubDate>
		<guid isPermaLink="false">http://www.caroline-middlebrook.com/blog/keep-your-dirty-little-secrets-to-yourself/#comment-6205</guid>
		<description>Hi Caroline,

I totally agree with your post.  I have been working for a while to discover the &quot;best kept internet secret,&quot; for SEO and I have failed to find the one thing that improves rankings instantly.  Diligence seems to be the best answer to this dilemma.  

I am to commenting here, although not new to reading.  Today, I decided to get in here and mix it up with some of the best bloggers I have found.

Thanks for great information
K4

&lt;em&gt;Karen&#039;s last blog post..&lt;a href=&#039;http://cinivasystems.blogspot.com/2008/01/your-online-reputation-matters-watch.html&#039; rel=&quot;nofollow&quot;&gt;Your Online Reputation Matters - Watch Your Social Site Friends&lt;/a&gt;&lt;/em&gt;</description>
		<content:encoded><![CDATA[<p>Hi Caroline,</p>
<p>I totally agree with your post.  I have been working for a while to discover the &#8220;best kept internet secret,&#8221; for SEO and I have failed to find the one thing that improves rankings instantly.  Diligence seems to be the best answer to this dilemma.  </p>
<p>I am to commenting here, although not new to reading.  Today, I decided to get in here and mix it up with some of the best bloggers I have found.</p>
<p>Thanks for great information<br />
K4</p>
<p><em>Karen&#8217;s last blog post..<a href='http://cinivasystems.blogspot.com/2008/01/your-online-reputation-matters-watch.html' rel="nofollow">Your Online Reputation Matters &#8211; Watch Your Social Site Friends</a></em></p>
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		<title>By: Allen Harkleroad</title>
		<link>http://www.caroline-middlebrook.com/blog/keep-your-dirty-little-secrets-to-yourself/comment-page-1/#comment-6202</link>
		<dc:creator>Allen Harkleroad</dc:creator>
		<pubDate>Wed, 30 Jan 2008 13:21:16 +0000</pubDate>
		<guid isPermaLink="false">http://www.caroline-middlebrook.com/blog/keep-your-dirty-little-secrets-to-yourself/#comment-6202</guid>
		<description>I quite agree that it is wise to not share good finds on driving traffic and definitely the sales letter marketing tactic has lost it&#039;s gloss and glamor.

Good copy, and honesty goes a lot further. I have one site left that has the sales letter format and I am working on changing it too.

Thanks for the advice Caroline!
Allen

&lt;em&gt;Allen Harkleroad&#039;s last blog post..&lt;a href=&#039;http://feeds.feedburner.com/~r/FiveMillionDots-BuyASpotOnFiveMillionDot-FiveMillionDotsBlog/~3/225843983/DesktopDefault.aspx&#039; rel=&quot;nofollow&quot;&gt;Payday and Cash Advance Loans Equal High Interest Debt&lt;/a&gt;&lt;/em&gt;</description>
		<content:encoded><![CDATA[<p>I quite agree that it is wise to not share good finds on driving traffic and definitely the sales letter marketing tactic has lost it&#8217;s gloss and glamor.</p>
<p>Good copy, and honesty goes a lot further. I have one site left that has the sales letter format and I am working on changing it too.</p>
<p>Thanks for the advice Caroline!<br />
Allen</p>
<p><em>Allen Harkleroad&#8217;s last blog post..<a href='http://feeds.feedburner.com/~r/FiveMillionDots-BuyASpotOnFiveMillionDot-FiveMillionDotsBlog/~3/225843983/DesktopDefault.aspx' rel="nofollow">Payday and Cash Advance Loans Equal High Interest Debt</a></em></p>
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		<title>By: Caroline Middlebrook</title>
		<link>http://www.caroline-middlebrook.com/blog/keep-your-dirty-little-secrets-to-yourself/comment-page-1/#comment-6192</link>
		<dc:creator>Caroline Middlebrook</dc:creator>
		<pubDate>Wed, 30 Jan 2008 09:16:48 +0000</pubDate>
		<guid isPermaLink="false">http://www.caroline-middlebrook.com/blog/keep-your-dirty-little-secrets-to-yourself/#comment-6192</guid>
		<description>@Allison, I never thought of the stock market analogy but yes I have the same feelings there - I invest in a shares ISA and I just put the majority of my money in a fund that simply tracks the top 100 companies - its effective but relatively safe and I don&#039;t have to think about it. Much easier than constantly chasing the latest hot stock for the extra edge.

@Dee, I like it :)

@Neyma, yes I agree I don&#039;t tell people what my niche site is about (though I doubt it would hurt if I did to be honest!) but I enjoy telling people the techniques I use with it.

@Ricardo, oops thanks for letting me know, I&#039;ll fix that right away.</description>
		<content:encoded><![CDATA[<p>@Allison, I never thought of the stock market analogy but yes I have the same feelings there &#8211; I invest in a shares ISA and I just put the majority of my money in a fund that simply tracks the top 100 companies &#8211; its effective but relatively safe and I don&#8217;t have to think about it. Much easier than constantly chasing the latest hot stock for the extra edge.</p>
<p>@Dee, I like it :)</p>
<p>@Neyma, yes I agree I don&#8217;t tell people what my niche site is about (though I doubt it would hurt if I did to be honest!) but I enjoy telling people the techniques I use with it.</p>
<p>@Ricardo, oops thanks for letting me know, I&#8217;ll fix that right away.</p>
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		<title>By: Maria Reyes-McDavis</title>
		<link>http://www.caroline-middlebrook.com/blog/keep-your-dirty-little-secrets-to-yourself/comment-page-1/#comment-6185</link>
		<dc:creator>Maria Reyes-McDavis</dc:creator>
		<pubDate>Wed, 30 Jan 2008 05:31:33 +0000</pubDate>
		<guid isPermaLink="false">http://www.caroline-middlebrook.com/blog/keep-your-dirty-little-secrets-to-yourself/#comment-6185</guid>
		<description>Man, Caroline, you hit the nail on the head!  
After a decade online, I can&#039;t understand why people believe the &quot;secret sauce&quot; trick.  Sustainable online business, that actually profits and grows appropriately, is exactly as you said - &quot;provide value, receive compensation.&quot;

Thanks for the great post!
M.

&lt;em&gt;Maria Reyes-McDavis&#039;s last blog post..&lt;a href=&#039;http://websuccessdiva.com/2008/01/29/social-media-marketing-is-not-a-one-size-fits-all-solution-for-online-marketing/&#039; rel=&quot;nofollow&quot;&gt;Social Media Marketing is not a One-Size-Fits-All Solution for Online Marketing&lt;/a&gt;&lt;/em&gt;</description>
		<content:encoded><![CDATA[<p>Man, Caroline, you hit the nail on the head!<br />
After a decade online, I can&#8217;t understand why people believe the &#8220;secret sauce&#8221; trick.  Sustainable online business, that actually profits and grows appropriately, is exactly as you said &#8211; &#8220;provide value, receive compensation.&#8221;</p>
<p>Thanks for the great post!<br />
M.</p>
<p><em>Maria Reyes-McDavis&#8217;s last blog post..<a href='http://websuccessdiva.com/2008/01/29/social-media-marketing-is-not-a-one-size-fits-all-solution-for-online-marketing/' rel="nofollow">Social Media Marketing is not a One-Size-Fits-All Solution for Online Marketing</a></em></p>
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		<title>By: Mike Huang</title>
		<link>http://www.caroline-middlebrook.com/blog/keep-your-dirty-little-secrets-to-yourself/comment-page-1/#comment-6181</link>
		<dc:creator>Mike Huang</dc:creator>
		<pubDate>Wed, 30 Jan 2008 04:36:16 +0000</pubDate>
		<guid isPermaLink="false">http://www.caroline-middlebrook.com/blog/keep-your-dirty-little-secrets-to-yourself/#comment-6181</guid>
		<description>Great post Caroline :)

-Mike

&lt;em&gt;Mike Huang&#039;s last blog post..&lt;a href=&#039;http://feeds.feedburner.com/~r/Bloggin-ads/~3/225662722/see-no-evil-hear-no-evil-speak-no-evil-part-2&#039; rel=&quot;nofollow&quot;&gt;See No Evil, Hear No Evil, Speak No Evil - Part 2&lt;/a&gt;&lt;/em&gt;</description>
		<content:encoded><![CDATA[<p>Great post Caroline :)</p>
<p>-Mike</p>
<p><em>Mike Huang&#8217;s last blog post..<a href='http://feeds.feedburner.com/~r/Bloggin-ads/~3/225662722/see-no-evil-hear-no-evil-speak-no-evil-part-2' rel="nofollow">See No Evil, Hear No Evil, Speak No Evil &#8211; Part 2</a></em></p>
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		<title>By: Ricardo</title>
		<link>http://www.caroline-middlebrook.com/blog/keep-your-dirty-little-secrets-to-yourself/comment-page-1/#comment-6175</link>
		<dc:creator>Ricardo</dc:creator>
		<pubDate>Wed, 30 Jan 2008 03:10:06 +0000</pubDate>
		<guid isPermaLink="false">http://www.caroline-middlebrook.com/blog/keep-your-dirty-little-secrets-to-yourself/#comment-6175</guid>
		<description>Just a short note to let you know that your site as an error on the url at &quot;Back in October I did my first podcast and I discussed&quot; The url under podcast has a double &quot;http&quot; and refers to another -yuck- page.

I&#039;ve found out while trying to subscribe to your podcast.

I am new --about two weeks- into your site and have enjoyed it a lot. 

My next step? follow you on twitter! 

Keep it up! congratulations.</description>
		<content:encoded><![CDATA[<p>Just a short note to let you know that your site as an error on the url at &#8220;Back in October I did my first podcast and I discussed&#8221; The url under podcast has a double &#8220;http&#8221; and refers to another -yuck- page.</p>
<p>I&#8217;ve found out while trying to subscribe to your podcast.</p>
<p>I am new &#8211;about two weeks- into your site and have enjoyed it a lot. </p>
<p>My next step? follow you on twitter! </p>
<p>Keep it up! congratulations.</p>
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		<title>By: Harold</title>
		<link>http://www.caroline-middlebrook.com/blog/keep-your-dirty-little-secrets-to-yourself/comment-page-1/#comment-6164</link>
		<dc:creator>Harold</dc:creator>
		<pubDate>Wed, 30 Jan 2008 00:53:00 +0000</pubDate>
		<guid isPermaLink="false">http://www.caroline-middlebrook.com/blog/keep-your-dirty-little-secrets-to-yourself/#comment-6164</guid>
		<description>&quot;Provide Value - Receive Compensation.&quot; I like that! I think you&#039;re on the right track and it&#039;s kinda nice hearing someone else say these things besides myself. 

PS you comment about &quot;over the top&quot; on Explosive Cash flow was an understement... :-)</description>
		<content:encoded><![CDATA[<p>&#8220;Provide Value &#8211; Receive Compensation.&#8221; I like that! I think you&#8217;re on the right track and it&#8217;s kinda nice hearing someone else say these things besides myself. </p>
<p>PS you comment about &#8220;over the top&#8221; on Explosive Cash flow was an understement&#8230; :-)</p>
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		<title>By: Evan Hadkins</title>
		<link>http://www.caroline-middlebrook.com/blog/keep-your-dirty-little-secrets-to-yourself/comment-page-1/#comment-6160</link>
		<dc:creator>Evan Hadkins</dc:creator>
		<pubDate>Tue, 29 Jan 2008 23:34:52 +0000</pubDate>
		<guid isPermaLink="false">http://www.caroline-middlebrook.com/blog/keep-your-dirty-little-secrets-to-yourself/#comment-6160</guid>
		<description></description>
		<content:encoded><![CDATA[<p>Thanks Dee, I too love that motto.  (My hope is that quality will out).</p>
<p>Thanks for this post Caroline 100% agreement from me.</p>
<p><em>Evan Hadkins&#8217;s last blog post..<a href='http://wellbeingandhealth.net/uncategorized/a-great-blog-on-mens-stuff/' rel="nofollow">A Great Blog on Men’s Stuff</a></em></p>
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		<title>By: Affiliate Marketing &#187; Blog Archive &#187; Keep Your Dirty Little Secrets To Yourself!</title>
		<link>http://www.caroline-middlebrook.com/blog/keep-your-dirty-little-secrets-to-yourself/comment-page-1/#comment-6153</link>
		<dc:creator>Affiliate Marketing &#187; Blog Archive &#187; Keep Your Dirty Little Secrets To Yourself!</dc:creator>
		<pubDate>Tue, 29 Jan 2008 21:35:55 +0000</pubDate>
		<guid isPermaLink="false">http://www.caroline-middlebrook.com/blog/keep-your-dirty-little-secrets-to-yourself/#comment-6153</guid>
		<description>[...] Original post by Caroline Middlebrook [...]</description>
		<content:encoded><![CDATA[<p>[...] Original post by Caroline Middlebrook [...]</p>
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		<title>By: Mark</title>
		<link>http://www.caroline-middlebrook.com/blog/keep-your-dirty-little-secrets-to-yourself/comment-page-1/#comment-6150</link>
		<dc:creator>Mark</dc:creator>
		<pubDate>Tue, 29 Jan 2008 21:04:10 +0000</pubDate>
		<guid isPermaLink="false">http://www.caroline-middlebrook.com/blog/keep-your-dirty-little-secrets-to-yourself/#comment-6150</guid>
		<description>Oooh.   I like that.   Real people, real products....Nice.

&lt;em&gt;Mark&#039;s last blog post..&lt;a href=&#039;http://feeds.feedburner.com/~r/MasonWorld/~3/224346315/&#039; rel=&quot;nofollow&quot;&gt;Drobo may change everything&lt;/a&gt;&lt;/em&gt;</description>
		<content:encoded><![CDATA[<p>Oooh.   I like that.   Real people, real products&#8230;.Nice.</p>
<p><em>Mark&#8217;s last blog post..<a href='http://feeds.feedburner.com/~r/MasonWorld/~3/224346315/' rel="nofollow">Drobo may change everything</a></em></p>
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		<title>By: Sonia Simone</title>
		<link>http://www.caroline-middlebrook.com/blog/keep-your-dirty-little-secrets-to-yourself/comment-page-1/#comment-6149</link>
		<dc:creator>Sonia Simone</dc:creator>
		<pubDate>Tue, 29 Jan 2008 20:54:20 +0000</pubDate>
		<guid isPermaLink="false">http://www.caroline-middlebrook.com/blog/keep-your-dirty-little-secrets-to-yourself/#comment-6149</guid>
		<description>@Dee, that is a great mantra. 

Getting in the middle of the IM crowd as they storm from one thing to another is not my idea of how to run a business. And these guys *all* have their secret sauce that they give a free report on and then sell the details for $97 or $197 or $297 or $397. It works for twenty minutes, maybe you made the price of the information product back, and back you go on the hamster wheel looking for the next thing.

You do sometimes find some lasting value. Frank Kern had a good free video recently about how to create a list--no secret sauce, all good information. I have no idea if his new product (which I imagine is very expensive) will be worth buying, and I&#039;m not in a position to spend a few thousand dollars to find out. (The IM guru crowd would say THAT&#039;S WHY I&#039;M POOR, I HAVE NO GUTS.) The basics of 30DC, distributing content around the web pointing to the page you want to rank for--is good basic info. (I am not a fan of the artificial bookmarking, though, and IMO you don&#039;t need it if your content is decent.)

I am 100% with you, Caroline. Although since I&#039;m a communication geek, I&#039;d probably say &quot;Provide value, deliver and communicate that value effectively, receive compensation.&quot;

&lt;em&gt;Sonia Simone&#039;s last blog post..&lt;a href=&#039;http://feeds.feedburner.com/~r/TheRemarkableCommunicationBlog/~3/224890845/thriving-in-the.html&#039; rel=&quot;nofollow&quot;&gt;Thriving in the Age of Conversation&lt;/a&gt;&lt;/em&gt;</description>
		<content:encoded><![CDATA[<p>@Dee, that is a great mantra. </p>
<p>Getting in the middle of the IM crowd as they storm from one thing to another is not my idea of how to run a business. And these guys *all* have their secret sauce that they give a free report on and then sell the details for $97 or $197 or $297 or $397. It works for twenty minutes, maybe you made the price of the information product back, and back you go on the hamster wheel looking for the next thing.</p>
<p>You do sometimes find some lasting value. Frank Kern had a good free video recently about how to create a list&#8211;no secret sauce, all good information. I have no idea if his new product (which I imagine is very expensive) will be worth buying, and I&#8217;m not in a position to spend a few thousand dollars to find out. (The IM guru crowd would say THAT&#8217;S WHY I&#8217;M POOR, I HAVE NO GUTS.) The basics of 30DC, distributing content around the web pointing to the page you want to rank for&#8211;is good basic info. (I am not a fan of the artificial bookmarking, though, and IMO you don&#8217;t need it if your content is decent.)</p>
<p>I am 100% with you, Caroline. Although since I&#8217;m a communication geek, I&#8217;d probably say &#8220;Provide value, deliver and communicate that value effectively, receive compensation.&#8221;</p>
<p><em>Sonia Simone&#8217;s last blog post..<a href='http://feeds.feedburner.com/~r/TheRemarkableCommunicationBlog/~3/224890845/thriving-in-the.html' rel="nofollow">Thriving in the Age of Conversation</a></em></p>
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		<title>By: Neyma</title>
		<link>http://www.caroline-middlebrook.com/blog/keep-your-dirty-little-secrets-to-yourself/comment-page-1/#comment-6147</link>
		<dc:creator>Neyma</dc:creator>
		<pubDate>Tue, 29 Jan 2008 20:29:43 +0000</pubDate>
		<guid isPermaLink="false">http://www.caroline-middlebrook.com/blog/keep-your-dirty-little-secrets-to-yourself/#comment-6147</guid>
		<description>I think it is ok to share the methods, this brings in the good karma bandwagon.   but keep the specifics such as the actual site/niche to yourself.

&lt;em&gt;Neyma&#039;s last blog post..&lt;a href=&#039;http://www.webgenome.com/facebook-ads-its-a-comedy-show/&#039; rel=&quot;nofollow&quot;&gt;Facebook Ads - Its a Comedy Show&lt;/a&gt;&lt;/em&gt;</description>
		<content:encoded><![CDATA[<p>I think it is ok to share the methods, this brings in the good karma bandwagon.   but keep the specifics such as the actual site/niche to yourself.</p>
<p><em>Neyma&#8217;s last blog post..<a href='http://www.webgenome.com/facebook-ads-its-a-comedy-show/' rel="nofollow">Facebook Ads &#8211; Its a Comedy Show</a></em></p>
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		<title>By: Dee</title>
		<link>http://www.caroline-middlebrook.com/blog/keep-your-dirty-little-secrets-to-yourself/comment-page-1/#comment-6144</link>
		<dc:creator>Dee</dc:creator>
		<pubDate>Tue, 29 Jan 2008 20:14:55 +0000</pubDate>
		<guid isPermaLink="false">http://www.caroline-middlebrook.com/blog/keep-your-dirty-little-secrets-to-yourself/#comment-6144</guid>
		<description>In our mastermind group we have a mantra - real products, real people, real money. It seems the only way to build a sustainable business that doesn&#039;t leave a bootprint on the faces of the people you have trodden on to make your way......

&lt;em&gt;Dee&#039;s last blog post..&lt;a href=&#039;http://pososto.com/opinions/avoid-overwhelm-unsubscribe/&#039; rel=&quot;nofollow&quot;&gt;Avoid Overwhelm - Unsubscribe!&lt;/a&gt;&lt;/em&gt;</description>
		<content:encoded><![CDATA[<p>In our mastermind group we have a mantra &#8211; real products, real people, real money. It seems the only way to build a sustainable business that doesn&#8217;t leave a bootprint on the faces of the people you have trodden on to make your way&#8230;&#8230;</p>
<p><em>Dee&#8217;s last blog post..<a href='http://pososto.com/opinions/avoid-overwhelm-unsubscribe/' rel="nofollow">Avoid Overwhelm &#8211; Unsubscribe!</a></em></p>
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		<title>By: Ayopeju Falekulo</title>
		<link>http://www.caroline-middlebrook.com/blog/keep-your-dirty-little-secrets-to-yourself/comment-page-1/#comment-6143</link>
		<dc:creator>Ayopeju Falekulo</dc:creator>
		<pubDate>Tue, 29 Jan 2008 20:07:02 +0000</pubDate>
		<guid isPermaLink="false">http://www.caroline-middlebrook.com/blog/keep-your-dirty-little-secrets-to-yourself/#comment-6143</guid>
		<description>Caroline, you are quite right about running after the latest thing becoming tiresome, (but then again not knowing sometimes creates a gap, and then the inability to use what&#039;s out there to leverage properly.) So maybe its good to know ,but not good for hopping around like a yo-yo without a solid marketing strategy in place.
And as you say, some of these &quot;secretes&quot; if not used wisely can be very damning especially where the Social Media Sites are concerned. Anyone with ears should listen now or learn the hard way.
Great post.

&lt;em&gt;Ayopeju Falekulo&#039;s last blog post..&lt;a href=&#039;http://feeds.feedburner.com/~r/blogspot/ppym/~3/225421592/paper-money-history-20th-century-1921.html&#039; rel=&quot;nofollow&quot;&gt;Paper Money History: 20th Century 1921 - 1950&lt;/a&gt;&lt;/em&gt;</description>
		<content:encoded><![CDATA[<p>Caroline, you are quite right about running after the latest thing becoming tiresome, (but then again not knowing sometimes creates a gap, and then the inability to use what&#8217;s out there to leverage properly.) So maybe its good to know ,but not good for hopping around like a yo-yo without a solid marketing strategy in place.<br />
And as you say, some of these &#8220;secretes&#8221; if not used wisely can be very damning especially where the Social Media Sites are concerned. Anyone with ears should listen now or learn the hard way.<br />
Great post.</p>
<p><em>Ayopeju Falekulo&#8217;s last blog post..<a href='http://feeds.feedburner.com/~r/blogspot/ppym/~3/225421592/paper-money-history-20th-century-1921.html' rel="nofollow">Paper Money History: 20th Century 1921 &#8211; 1950</a></em></p>
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		<title>By: Shane</title>
		<link>http://www.caroline-middlebrook.com/blog/keep-your-dirty-little-secrets-to-yourself/comment-page-1/#comment-6142</link>
		<dc:creator>Shane</dc:creator>
		<pubDate>Tue, 29 Jan 2008 20:06:41 +0000</pubDate>
		<guid isPermaLink="false">http://www.caroline-middlebrook.com/blog/keep-your-dirty-little-secrets-to-yourself/#comment-6142</guid>
		<description>I&#039;m kind of Ben with this one, but it depends on where you draw the line on what you&#039;ll reveal.  I&#039;m happy telling people all day long how to succeed in their niche, but I definitely wouldn&#039;t ever reveal my &quot;secret sauce&quot; and instantly create hundreds of new competitors.  General principals of success are one thing, but an exact blueprint of what I&#039;m doing and how I&#039;m monetizing it is something different entirely.

&lt;em&gt;Shane&#039;s last blog post..&lt;a href=&#039;http://www.askshane.org/business-models/how-to-really-make-money-with-domain-names.php&#039; rel=&quot;nofollow&quot;&gt;How to (Really) Make Money with Domain Names&lt;/a&gt;&lt;/em&gt;</description>
		<content:encoded><![CDATA[<p>I&#8217;m kind of Ben with this one, but it depends on where you draw the line on what you&#8217;ll reveal.  I&#8217;m happy telling people all day long how to succeed in their niche, but I definitely wouldn&#8217;t ever reveal my &#8220;secret sauce&#8221; and instantly create hundreds of new competitors.  General principals of success are one thing, but an exact blueprint of what I&#8217;m doing and how I&#8217;m monetizing it is something different entirely.</p>
<p><em>Shane&#8217;s last blog post..<a href='http://www.askshane.org/business-models/how-to-really-make-money-with-domain-names.php' rel="nofollow">How to (Really) Make Money with Domain Names</a></em></p>
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		<title>By: Allison Reynolds</title>
		<link>http://www.caroline-middlebrook.com/blog/keep-your-dirty-little-secrets-to-yourself/comment-page-1/#comment-6141</link>
		<dc:creator>Allison Reynolds</dc:creator>
		<pubDate>Tue, 29 Jan 2008 20:04:43 +0000</pubDate>
		<guid isPermaLink="false">http://www.caroline-middlebrook.com/blog/keep-your-dirty-little-secrets-to-yourself/#comment-6141</guid>
		<description>Absolutely, and like gold prospecting, only a small percentage of places you look will be truly profitable.

I look at it like the stock market. Some stocks are high risk and some are blue chip. Blue chip will give a consistent return. High risk will give you a higher return (albeit over a shorter time).

Working smarter, not harder, would point to blue chip all the way.

I&#039;ll add though, that regular monitoring of your investments is always prudent. Moving with the times is also necessary, some companies go down the tubes, and new ones arise.

&lt;b&gt;Death to the crappy sale letter page!&lt;/b&gt;

So saying that, I love the thrill of the hunt and so still dabble in oddball ideas of my own. I prefer not to pay thousands of dollars  for the privilege of being on a mailing list, that I won&#039;t read because I am sick of the negative crap being spouted by a so called &quot;guru&quot;.</description>
		<content:encoded><![CDATA[<p>Absolutely, and like gold prospecting, only a small percentage of places you look will be truly profitable.</p>
<p>I look at it like the stock market. Some stocks are high risk and some are blue chip. Blue chip will give a consistent return. High risk will give you a higher return (albeit over a shorter time).</p>
<p>Working smarter, not harder, would point to blue chip all the way.</p>
<p>I&#8217;ll add though, that regular monitoring of your investments is always prudent. Moving with the times is also necessary, some companies go down the tubes, and new ones arise.</p>
<p><b>Death to the crappy sale letter page!</b></p>
<p>So saying that, I love the thrill of the hunt and so still dabble in oddball ideas of my own. I prefer not to pay thousands of dollars  for the privilege of being on a mailing list, that I won&#8217;t read because I am sick of the negative crap being spouted by a so called &#8220;guru&#8221;.</p>
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