Google Analytics Ebook – A Free Download

Althaf Ahmed of Blogrepreneur.com has written a free Google Analytics ebook and asked me to review it. I was happy to do this as I use Analytics on this blog and my niche site and any other site I create and yet I am just scratching the surface of the functionality it offers.

Inside the Google Analytics Book

It comes in at 35 pages though I think it could actually have been shorter as the first 10 pages are just introductory material and instructions on how to sign-up which are probably unnecessary.

There is some good coverage of Wordpress plugins that support Analytics but unfortunately no links were included.

Despite a little padding near the beginning of the book, later on Althaf goes into detail on some solid topics such as:

• Use of the traffic estimator
• Bounce Rate
• Linking Google Analytics with Google Adwords
• Optimizing PPC Advertising
• Geo Targetting
• Optimizing your Affiliate Marketing campains

Style & Layout

For such a technical subject I personally would have preferred a few more screenshots. The book is well written and comprehensive but it is perhaps a little too dense. It’s one of those books you kind of have to print out and have next to your computer as you work through it.

One positive point I would like to end with is that the ebook is completely free and as far as I can tell there are no promotions or affiliate links of any kind – this is pure free information which is rare these days.

Check out the link below for more information about the Google Analytics ebook:

http://www.blogrepreneur.com/i-have-released-my-book-finally/

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