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Do You Have A Blog Commenting Strategy?

November 5, 2007 Posted under: Promotion by Caroline Middlebrook

I first spoke about blog commenting about 6 weeks ago and I have been doing it daily ever since. My October stats revealed that the strategy had brought in almost 700 direct visitors resulting in a large growth of RSS subscribers.

Furthermore, commenting on some high profile blogs has attracted the attention of the bloggers and have resulted in extra publicity for me, which I never would have got if I had not started commenting. So with the ‘why bother?’ out of the way, I’d like to explain what my strategy is, so you can put it to use on your own blogs.

How I Got Started

I first decided that I wanted to focus on a small group of blogs but I didn’t have a system to manage it so before long I just had a massive list of blogs that I commented on in no particular order with no real focus.

At this point I decided that I needed to clarify exactly what my purpose was and figure out how to achieve it in the most efficient manner.

What’s The Purpose of Blog Comments?

I have several distinct goals when it comes to leaving comments on other peoples blogs. They are:

  1. Grab the attention of the readers
  2. Grab the attention of the blogger
  3. Develop my personal brand
  4. Create some backlinks

It’s quite amazing that blog commenting can do so much really! But something I noticed was that each of those goals requires a slightly different strategy.

Grab the Attention of the Readers

The primary purpose of blog commenting is to gain new readers by enticing readers of the target blog to my own. I believe there are three crucial factors to achieving this:

  1. Quality of the comment – ‘great post’ is not going to get a click
  2. Being an early commenter – not many people read the 50th comment
  3. Commenting on current posts – activity is usually highest on a fresh post

To achieve these things, I need to strive to be one of the first people to comment on a post. Success here is largely a matter of geography. I am based in the UK so many of the high-traffic US blogs such as John Chow are published when I am asleep. By the time I see the posts, there are already many comments.

There’s not a lot I can do about this. However it has allowed me to be an early commenter on Australian blogs for the same reason. So it’s all swings and roundabouts – no matter where you live, there will be some blogs you can comment on early, and others you can’t. Just make the most of the ones you can and don’t sweat the others.

There is a tool you can use to make early commenting a little easier for those in your timezone and that is called Comment Sniper. This is a free tool that will poll your chosen blogs every few minutes to check for new posts. As soon as a new post appears the tool will let you know either via email or even SMS if you like. Using this you can know as soon as a blog you are targeting publishes a new post and be one of the first to comment. Download Comment Sniper free here.

Grab The Attention of the Blogger

On the flip side, timing has no relevance when it comes to attracting the attention of the blogger because most bloggers will read all comments, no matter how far down in the list they are, and no matter how old the post.

This is mainly a consideration when I decide to check out a new blog. I will get the last 20 or 30 posts and work through them, leaving comments where appropriate. The readers probably won’t see any of these but the blogger will and he or she will suddenly see my name pop up in his comment list several times.

If they are anything like me, they’ll click through to see who this new active commenter is. Attention grabbed!

Develop my Personal Brand

My brand is my name, and I suppose my picture. The way to reinforce my brand is simply to be everywhere! That way, people start to recognise the name and human curiosity may eventually result in a click through.

Of course, being everywhere is very time consuming and that is where the Top Commentator plugins come in very useful. I have found that the majority of blogs that use the TC plugin reset it monthly. As long as I keep myself on that list, my name (and link) stays there for a whole month. The higher up I am on the list, the better it looks.

So, when checking out a new blog for the first time, I’ll have a look at their plugin and determine just how many comments I would have to leave to get on it – this is something else which is not time sensitive.

But, and this is a big but – I will not post trash just to get on the list! There are some blogs that are so popular that getting on the list requires a huge number of comments. I’m not trying to game anybody so if that is the case, I regard that blog as if it does not have the plugin.

Get Some Backlinks

When I first started my comment strategy I didn’t really think about this motive too much as I was mainly trying to get the attention of the blogger and the readers. However if the blogs on which you are commenting are do-follow then this also becomes a viable link building strategy.

Now there is something you have to be very careful with here. We all know that for the most effective SEO, anchor text that is loaded with keywords is more effective than using a personal name. However this is seen as spammy – it is obvious that you are leaving the comment for the backlink and not because you want to contribute. Bloggers (including me) don’t like this! There are better ways of getting backlinks with your chosen anchor text, with blogs use your real name. Also, if you use some keyword such as “make money online” people won’t remember you and it makes it difficult to build a brand.

If you want to use blog commenting as a link building strategy then you really need to find do-follow blogs because an ordinary blog will only provide you with a real link if they use something like the Top Commenter plugin. There is a neat utility that allows you to search for such blogs called Comment Hut. This is a free piece of software which allows you to type in a search term and it goes off and searches for posts on do-follow blogs that match the criteria. Download Comment Hut Lite here.

Some Issues I have Encountered

Over the last few weeks I encountered quite a few issues that I did not necessarily anticipate…

I Can’t Think of Anything to Say

Many posts do not foster commenting – announcing some new widget that everybody knows about already, talking about your latest ad spot, apologising for not posting, and other time wasting posts.

If I have a blog on which I am consistently struggling to comment then I’m not going to force it so in the end I stopped worrying about that and didn’t try to force out comments when they were not free flowing.

Blogs With Multiple Writers

Many of the high traffic blogs are popular due to the sheer amount of posts that they produce and this is often due to having multiple writers. I don’t like many of these blogs – I much prefer blogs written by an individual where I can get to know the blogger over time.

For blogs with multiple writers, the goal of grabbing the attention of the blogger simply wasn’t present so the only really important goal was attracting the readers which was often difficult due to the traffic levels. Again, I simply stopped trying with these types of blogs.

Blogs That Give Pure Value

This was a problem that I did not anticipate – some of my favourite blogs write such excellent posts on topics that I know little about that all I can really think of to say is ‘wow, great post!’ and of course, that doesn’t fit in with my goals! An example of this is DoshDosh.

Maki writes very good posts and most of the time I really don’t have anything to add so I figure that perhaps I can’t get much attention from his readers but I can still get his attention by stumbling his posts, voting for them at Sphinn and um, blogging about him like I am right now :-)

Big Blogs With No Added Benefits

Most of the really big blogs don’t use Top Commentator plugins and they use the no-follow tag. I imagine this is because they have so many comments already that they really don’t want to encourage more as it is just a moderation headache for them. Copyblogger is a good example.

If these blogs are not in my timezone then I can’t get anywhere near the top of their comments, there’s no possibility of a backlink, and with so many comments the chances of attracting the attention of the blogger is slim. What to do? Move on…

Deriving a Strategy From These Goals & Issues

Based on all of this information I have gradually tweaked the system that I use and this is it:

1) Create a Hit-List for Early Commenting

For those blogs from which I am trying to grab the attention of the readers and have a reasonable chance of doing so, the key point is to comment as early as possible. I want to comment on any new posts first thing in the morning and I want to monitor any new posts than come in during the day.

Obviously I don’t want this list to be too large because this can cause a large distraction and time-sink. Which blogs should go in this list? I measure the traffic those blogs send me. Every two weeks I go through all the traffic from the previous fortnight and I rank the blogs in a numeric order. In my feed reader I prepend a number to the name of the blog, eg [03] Coutney Tuttle.

This gives me a list of blogs to focus my attention on in the order of how much traffic they sent me in the previous 2 weeks. This strategy is not perfect because of course if that blog linked to me I’ll get traffic from that too. That’s why I re-rank them every two weeks.

I check this list all through the day and if I see a post come in from a particularly popular blog, I’ll jump on it immediately. I’ll only have a maximum of 20 blogs in this list.

2) I Mark all Blogs Using Top Commentator Plugins

I also append a (TC) to the end of the name of any blog using the Top Commentator plugin, eg Blogging Experiment (TC). Note that I only do that if I can get on the list. I don’t do it for high trafficked blogs like John Chow or for those blogs that don’t reset their lists.

For these I read them at my leisure – perhaps every few days. Before checking the new posts I’ll check the TC list and see where I am on it and see what I need to do to stay on it. Again, if I find myself struggling to find something to say I won’t sweat it because I do not want to game any of these blogs.

3) I Mark all Blogs Using a Do-Follow Plugin

Similarly to the TC mark, I use DF to mark a blog that uses a Do-Follow plugin, eg BigBucksBlogger (DF). However there is no urgency, no sense of a minimum number of comments so for these blogs I’ll often just leave them until the weekend and I’ll only leave a comment if I feel really compelled to do so.

4) Place New Blogs in My Hit List for Testing

When I say ‘new’ blogs, I mean new to me, not new to the world. Until recently I tried to catch up with all the unread posts in my reader. I have given up on that now. At the time of this writing I still have 16 blogs that I have subscribed to over the last few months and still haven’t got around to reading at all.

The problem with that is that I might be giving my attention to a blog that’s sending me 10 new readers when I could potentially be ignoring a blog that could send me 20 instead. The only way I’ll know is to test it.

So a new strategy I have implemented is that each week I’ll pick some unread blogs to target. I read all the posts to get a feel for the blog, I’ll leave a few comments on the more recent posts and I’ll put them in my hit list but without a number. That way they get just as much chance as the ones that have proven themselves in terms of traffic.

This week I added Tyler Cruz, Sabahan and Internet Marketing Mind. Welcome to my hit-list :-)

5) Re-Rank & Purge Fortnightly

Every two weeks I re-rank all the blogs as per step 1 so I start with a clean slate every fortnight. Inevitably some blogs will drop off the list. What do I do with those? It depends. If the blog has dropped out of the list because I just could never find anything to say and that was because the blog just didn’t give me value then I unsubscribe! It’s harsh but if I’m not getting value from the blog then it has to go.

On the other hand there are some small blogs that are good quality but don’t have enough traffic to send any my way. If I really like a blog then I’m going to read it no matter what. The question becomes, do I comment or not? If that blog has a TC plugin then yes because if it’s low traffic it’s probably also low-comments and I really don’t need to leave many to stay in the list. If it doesn’t offer any comment benefits then I simply stop commenting.

6) Go With my Gut Instinct

Sometimes I’ll find blogs that send me traffic, have a TC plugin etc but for whatever reason I simply don’t like the blog. Maybe I don’t like the writing style of the author, maybe I think the posts are boring. Even if I get traffic, I’m not going to spend my time making an effort on a blog I don’t like so if that’s the case I just unscubscribe. Plenty more great blogs out there.

And conversely – some blogs I just like. They might have no traffic, offer no TC or DF plugin but they write great posts and I feel compelled to comment – then I do! My guidelines are really to make sure I make an effort with those blogs that can send me some traffic / links but not to make me super-obsessive over the whole thing.

Lastly, a Note About ‘Comments In’

In my original post I said that I would be pushing for more comments to come into this blog by introducing a Top Commentator widget. I did this and I’m really liking it. It resets every month and it’s interesting to see the new names that pop in there each month as I attract a new crowd of people as the weeks go on.

What has been really great is that this has attracted nothing but good quality comments. I had a fleeting concern that people might try to ‘game’ the widget by posting rubbish comments just to get on the list but this simply hasn’t happened at all. So thanks again to everybody who takes the time to comment here – I really do appreciate it.

Your Turn to Comment!

It wouldn’t be much of a post about blog commenting if I didn’t encourage you guys to comment now would it? So, if you are a blogger, do you comment on other blogs? Do you have a strategy for it or do you just wing it? Does this strategy sound too clinical? If you didn’t have a strategy before, does this post inspire you to have one now?


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215 Comments:

lova of blogadollar
November 5, 2007

Wow. This is the second post I read entirely on your blog with the other one about your traffic stats. All I can say is wow. You really share a lot of great REAL-LIFE experience. I like the way you write. As far as I can say, commenting on other blogs can bring traffic. Yes. Unfortunately, I haven’t tested it as thoroughly as you yet. But you gave me the envy here right now. This is just a new strategy I must implement. I commented regularly on JohnChow a while ago and those comments continue to bring me visitors today although I stopped commenting there since at least 2 months ago. And I posted not more than 20 comments in total. That’s my experience. With this huge complete post of yours, I think my commenting activity is going to increase again. Thanks for the roadmap. I liked the comments you left on BlogaDollar. :o)

Caroline Middlebrook
November 5, 2007

@Blogadollar, yep it really does work. It might not be the most time effective strategy for an already popular blog, for us newbies it’s definitely a good way to get your name out and bring in the first few readers.

I’ve had no luck with John Chow’s blog but I may have another go and see what happens in the next 2 week period.

Hamlet Batista
November 5, 2007

I used a similar strategy when I started my blog a few months ago and while effective it is time consuming. I am still struggling to find time to update my blog!

On a side note. I read your report for last month and you are doing exceptionally well, but if you want to start making money you need to take steps in that direction too.

Think about recommend products you really like. Join their affiliate program and link to them using the referral links.

Keep up the great work.

Todd Mintz
November 5, 2007

Wow, great post! (sorry…)

Seriously, excellent article for folks who can’t see blog commenting as an organized process that can offer excellent returns.

chipseo
November 5, 2007

Good grief… what a great list. Some of those items have been on my list for a while and I just didn’t get to them for one reason or another, like the TC and DF plugin.

I am going to go grab that now and have it up there today (you can change my feed to TC if you want :)

I do try to organize my feeds in a way that is a little easier to comment, but I hadn’t thought about using a TC or DF, such a great idea.

I usually mark my filters/tag/folders whatever with a notation of a, b, c, i.e. seo, seo-a, seo-b, where the main (non lettered) filter is the dumping ground for new feeds. As I read through them over time I put them into a priority folder. That way if I have no time, I go read the “a’s” then the “b’s” etc.

Thanks again for such a great post, Scott

Zacharias
November 5, 2007

do you use a different landing page for that kind of traffic? I’ll sometimes shoot at http://myurl.com instead of www, just to have something else to read about in analytics.

also, have you ever got into trouble with “the law” for showing/adding your url into a comment?

Dr.Mani
November 5, 2007

Very comprehensive, thanks for opening up many new lines of thought, Caroline.

My own ’strategy’ for blog commenting has been pretty much ‘hit and miss’, with a vague purpose of getting the blogger’s attention (and interest)

Will sit down and chart out a more formal approach for use starting right now!

All success
Dr.Mani

Caroline Middlebrook
November 5, 2007

@Hamlet, yes I have come to all of those conclusions too. Still, at these very early stages of the blog I still think the commenting strategy is effective because people simply don’t know about me yet.

@Todd, hehe, thank you :)

@Chipseo, I’ve tried organising my feeds in so many different ways. Generally I have them in folders according to subject like blogging, social media, seo etc but I like to annotate them as I simply have too many to keep up with them all.

@Dr Mani, yes mine was the same at the beginning but I could just feel hours slipping away from me without any kind of organisation and I hate that feeling :)

Jamie Harrop
November 5, 2007

I’ve always been a big fan of commenting on blogs to drive traffic to my site. Back in June when I first started blogging, my comments were of fantastic quality and I soon built myself a reputation among a select few bloggers and their readers. I was constantly getting “Great comment!” replies from other readers and visitors were flooding in to my site.

Even though my comments were noticed and given praise by other readers, they were noticed a lot more by the blog authors. This soon allowed me to build relationships with several bloggers which in turn resulted in guest blogging opportunities and many more opportunities that generally find their way to you when you have healthy relationships.

These days, certainly in the “blogging on blogging” niche, establishing a good reputation is the first port of call for a rookie. Commenting is the perfect way to establish that reputation.

Having read your post, Caroline, I’m beginning to think I am subscribed to too many blogs and I should start ranking them in a bid to determine which ones are still worth reading/commenting on.

Right now, I have 69 blogs in my RSS feed list. Obviously not all of them are updated daily, but generally when I wake up there will be 15-20 new articles to read and maybe another 15 during the day. That’s a lot of posts to read and fill with good, constructive comments!

Now, I pose a question to you that I would imagine is on the lips of everybody who has read your post. Which blogs are you currently subscribed to, and how do they currently stand in your rankings? Hopefully you won’t mind sharing that information. It would certainly be quite interesting to see. :)

rhyan
November 5, 2007

commenting strategy works fine for me. It doesn’t only create or make your traffic increase but it also creates new friendship towards others.

Brian Clark
November 5, 2007

You’ve caught my attention, Caroline. :)

twitter.com/drmani just Twittered a link to this post.

While I agree that one of the best ways to drive traffic, quotes, and links to your site, you should post comments at other blogs for one primary reason: to add to the conversation, sharing relevant insights and sincere opinions.

Are you on Twitter? We’re promoting links to our blogs, as well as other valuable content, in 140 char bursts.

:^)

http://twitter.com/vaspers

Doug Hudiburg
November 5, 2007

Thanks for publishing this Caroline. I have featured a tip from this post in today’s Daily Marketing Ace tip. Hopefully, it’ll bring you even more traffic :-)

Do you have trackback enabled? I pinged this post, but don’t see the excerpt.

Doug

Markk
November 5, 2007

I started to notice your comments in a number of blogs. Your name started to appear on the radar very often. So that’s the reason why I’m here – for the first time.

What you have just written is simply great stuff, very comprehensive post. The reasons you gave for making comments make sense. I can see you have a workable strategy to get readers to visit.

There are lessons to be learned here. Moreover, I like blogs with an easy flow in the writing style. Cheers!

Anna Vester
November 5, 2007

I’ve got a question for you, hopefully I am not being too nosy. What app do you use to measure and track what blogs are linking to you? My webhost provides Awstats and Webalizer stats, but it seems that you are probably using something entirely different.

chipseo
November 5, 2007

I just have a pet peeve about comments and wonder what you particular oppinion is about the format of how you can leave a comment?

I come across many blogs that I would “like to” comment on but you have to login or register to make a comment. I find it very impeding to make a comment, or even receive one if you have to register with the site to make a comment?

This may work for the a-list of blogs where you might make a comment every other day or something, but how many of those can you do or keep track of, so if you are a blog with less than, say, 10,000 feed readers, why do you do this???? Scott

(TC up and running, thanks again).

Doug Hudiburg
November 5, 2007

@Anna Vester, it looks like Caroline is using Google Analytics (http://www.analytics.google.com) which is what I use as well. I find it to be WAY more accurate than Awstats or Webalizer in tracking ‘true uniques’

@chipseo Amen brother! What’s the point of having a blog if you don’t allow comments or make it hard to comment. I think these marketers are missing a big opportunity.

Caroline (or chipseo) can you point me to the TC plugin you are using?

Iantrepreneur
November 5, 2007

wow this is a great post! I comment and I do look for users who use the top commenter plugin because its a PR beneficiary

but I just toggle along stumble or google blogsearch until I find something that interest me – I usually do not concentrate on comment marketing

Pat B. Doyle
November 5, 2007

Is it just me, or does this strategy seem a little too “calculating”?

I agree with commenting on blogs to get noticed in the blogging community, but I do it in a more natural way. I find the blogs I’m interested in, and when I see a post I feel like commenting on, I do so. I don’t worry about whether that particular blog is sending me lots of traffic or not, or whether they have a “top commenter” list.

In my own way, I have made some good friends by commenting.

I just don’t think I could do this the way you do it. It would feel too unnatural. Don’t you worry that now all the blogs you have commented on will see this post and feel like they have been “used”? Don’t take this wrong, because I admire your honesty! This is just my opinion. :)

Doug Hudiburg
November 5, 2007

Pat, the reason why people disable the ‘no follow’ tag, use the top commeters plugin, etc. is because they want to provide an incentive for commenting. So, on the contrary, blogs that read this post will be happy that they have provided an incentive for Caroline to participate in their discussion.

IMHO, “calculating” is a good thing when the purpose of your online activity is to build a business. Really, no activity should be undertaken (in a business sense) unless it fits into a strategy. Otherwise, it’s easy to spin your wheels for hours on end without really getting any results.

serge
November 5, 2007

Great guide. I didn’t know these techniques, but I have used some of them to get on Shoemoney dot com’s top commentator list, currently I am the first one. I did exactly what you said about going back to older blog posts. It took a while, but one day I saw my name up there and I decided I wanted it to be there for a while. So, I am always commenting on his site. I try not to be stupid and make foolish comments. And your right, its hard making comments on things that aren’t commentable. I really like the journey and steps you are taking to make your site rank high. When to you plan on putting the ads up?

Brian Wallace
November 5, 2007

Well put, Caroline. You’re really growing at a nice clip these days!

Abby F.
November 5, 2007

Hi.

Despite hours of attempts, I’ve never been able to post an RSS feed, a technorati tag, & similar on my blog. What’s the magic formua?

Caroline Middlebrook
November 6, 2007

@Zacharias, no different landing page, it’s not huge traffic, just trickles here and there over the month.

And I never post links in my comments.

@Jamie, I have 65 ‘work’ related blogs in my reader, and lots of personal ones which I usually never get round to, and yes it’s too much :)

In the stats post I did a couple of days ago I listed all the blogs that had sent me traffic and in this interview below I also gave a top 10 of my favourite blogs. That covers the main ones:

http://www.stevenaitchison.co.uk/blog/2007/11/03/the-woman-who-quit-her-day-job-to-blog/

@Brian, thats good to know :-) I’m also in your Teaching Sells program too so if I hadn’t caught you attention with this then hopefully I would have through that – loving it by the way!

@Vaspers, yes indeed, I probably should have re-iterated that point in this post as I had only specifically mentioned in in my earlier post about blog commenting that I did six weeks ago. This strategy is more along the lines of where and when to comment, the quality is assumed.

@Doug, yes trackbacks are enabled but for some reason I had to fish it out of my spam filter. Thanks very much for the link!

@Markk, you have hit on something there that I didn’t really make clear in the post – it’s the repetition of the same name over and over in different places that starts to foster a familiarity. People start to think, wow I am seeing this Caroline person all over the place, who IS she? Either that of they just scream, ‘nooo if I see that picture one more time I’m gonna punch someone!!’ :)

@Anna, I use Google analytics to track traffic but I do not monitor incoming links as such – I just see them pop up in my Wordpress dashboard. However, another thing I have is a Google alert setup on my name so I know when somebody is talking about me.

@Chipseo, Oh yes I absolutely agree with you! What are they thinking? It just seems arrogant doesn’t it? I don’t bother. If I can’t comment immediately then I don’t comment at all.

Though I can kind of understand it for those mega-blogs with a ton of writers and squillions of subscribers who would probably get inundated with spam otherwise. But i don’t comment on those sort of blogs anyway :)

@Doug, here is the TC plugin I use:
http://www.pfadvice.com/wordpress-plugins/show-top-commentators/

@Lantrepreneur, I do that too! I go to Sphinn, start seeing posts on there, then I stumble them and oh, just check what somebody has sent me and… there is just so much stuff!

@Pat, I was wondering if somebody would think that. I really hope that the blogs that I comment on don’t feel somehow ‘gamed’ by it.

The fact is, that I simply have so many blogs that I like, that needed a way to organise my time around it and this works for me. I can now comment regularly on nearly 40 blogs and that’s a lot.

What happened before is that I would get so behind with the blogs that I would have a ton of unread posts that were old and therefore it didn’t seem worth commenting. I was hardly able to comment on anything until I developed a strategy around it.

At the end of the day, I hope that my comments are insightful, useful, interesting etc. I do take my time to leave meaningful comments and as I’ve mentioned a few times I’ll always comment when I feel like it and if I can’t think of anything to say – I just don’t.

@Serge, now Shoemoney is an example of the kind of blog where on post after post I literally have nothing to say. His posts have a lot of rubbish in the comments and I just don’t even visit anymore :/

I need to fiddle with my theme a bit to made my sidebar a bit bigger then I’ll stick on some ads or banners. Hopefully some time this week.

@Abby F, I’m not sure what you mean by ‘post’ in that context. I looked over your blog and it seems fine – you have lots of incoming comments. Can you elaborate a bit. It may be best to contact me privately through the contact form at the top.

Steven Snell
November 6, 2007

Excellent article. I’ve found in my experience that commenting on smaller blogs was just as effective, if not more, than commenting on more popular blogs. My comments on large blogs didn’t draw that much traffic, but with smaller blogs I often would find the other blogger visiting my site and getting involved.

David Ledoux
November 6, 2007

Wow, stellar job! I found my way here through the Blog Rush widget at Dazzlin Donnas…you ladies are putting the men to shame this week for solid content.

I wonder if I can outsource my blog commenting? Maybe hire an elancer for $4 to add real value to blogs I read? No junk of course…just leverage. Thoughts on this type of outsourcing?

Kexster
November 6, 2007

This article has definitely opened my eyes to the possibilities available in driving traffic to a website by commenting on blogs. I had read in the past the value, but I didn’t really believe the time to read and comment on more than a couple a day would really provide much benefit.

I am still not sure I will have the time, but I appreciate the advice and the way you track the blogs. Do you just use Excel or something else to keep track of all the information?

Justin Tadlock
November 6, 2007

I really need to lay out my own commenting strategy. Thus far, commenting for me has been sporadic. But, I only like to leave comments when I feel I have something useful to add or just want to give appreciation to the post author.

This is a great list of advice, and I will definitely use it as a foundation when developing my own strategy.

Steven Aitchison
November 6, 2007

Caroline, this is a great strategy and an often overlooked part of blogging. I have been guilty of not commenting a lot, thinking only of the time it takes, however the benefits outweigh the time factor.

Helene
November 6, 2007

Do you have an estimate of the approximate time you spend each day or week on this experiment? Also, are you tracking how many visitors are repeat visitors?

Thanks.

JLow
November 6, 2007

Wow! Great blog! Haha!

No seriously. There have been quite a few blogs advocating this and that, talking about pretty much the same strategies. This post, however, is the first roadmap (as an earlier commenter correctly coined) of a ‘how-to’, steps in actually executing these talked about strategies.

To date, I would consider this to be the most valuable resource / post on the art of blogging. Sorry guys!

Kudos, Caroline!

I would thus be keen to learn how you are going to the next step: “Monetising” your blog and start paying the bills!

Thanks for sharing! Truly enjoy your posts.

Internet Mama
November 6, 2007

Hi Caroline

I’m totally new to blogging and am currently fumbling around in the dark looking for the light switch! You mentioned ‘do-follow’ and ‘no-follow’ in your post. Would you mind helping me out with a quick definition of these terms?

Big thanks and good luck with what is obviously a successful blog on the brink of great things.

Caroline Middlebrook
November 6, 2007

@Steven, Yes there is a sweet spot isn’t there – on a small blog you can stand out by being one of just a few comments and you can quickly form a relationship with the blogger. The large blogs can send more traffic but you tend to get lost in the sea of other comments.

@David, You found me through BlogRush? Wow. Well maybe I should just keep that widget around then!

Outsourcing blog commenting… my gut reaction would be a big fat NOOOOOOO. Comments should personal, they should show that you care about the content, show that you have read the blog and are enjoying it, continueing the conversation etc. Seriously, if you outsource that, isn’t that just totally fake?

Btw, I love the tagline of your blog – I’ve subscribed without even reading anything else, can’t wait to read it :)

@Kexster, Yes it is time consuming, but you could do something similar on a smaller scale – say pick just 5 blogs to comment on. I just track it in my Feed Reader which is an offline reader called Feed Demon. I organise the feeds into folders and tag the feeds as I describe in the article.

@Justin, well yes this strategy lays on top of the foundation of having something to input to a post. But I find that as I have been blogging for a while now, I’ve learned a lot, I’ve developed a lot of opinions so I have much more to say than I did a month ago. It really is one of those things that you can get better at with practice.

@Helene, Now that I have refined it, I spend approximately one hour a day and that allows me to focus well on my ‘hit list’ of 20 blogs plus leave a few comments here and there on around another 20.

I haven’t really looked at that in my stats – I should do.

@JLow, thanks very much. That’s how I wish to differentiate myself from others. I see squillions of posts that give generic advice and very often its a case of, if you already know how to do the stuff in the advice, the posts is just a reminder to do it, and if not, it doesn’t show you how.

I want to really show people *exactly* what I’m doing in a way that can be replicated by others.

@Internet Mama, sure. If you look at the HTML used in links for the comment section of most blogs (including this one), you will see rel=’nofollow’. This is an indication to the Google spiders that says, hey – don’t follow this link. ‘Dofollow’ is a term used to describe links that don’t have that tag.

When a link does not have the nofollow tag, then it counts as a ‘back link’ to the target URL and those back links help the url develop more importance with Google which can improve PageRank and search engine positioning.

Back links are an important way to develop the ‘authority’ of a site and when you leave a comment on a blog, you get the chance to put in your URL so if that blog uses a plugin that removes the nofollow tag, every comment counts a backlink. Obviously this can be very enticing for the spammers out there which is why the tag is used by default on so many blogs.

Internet Mama
November 6, 2007

Thanks Caroline. That’s answered my question perfectly. Much appreciated. :-)

Neil Duckett
November 6, 2007

As always an informative and detailed post Caroline.

What are your thoughts on commenting on off topic blogs? I find it tremendous for bringing in a totally different breed of readers. I liken the `Make Money Online` niche to that of a small town, unless the $$ come in from elsewhere then it`s really the same buck being passed about the circle and those with the bigger market get a better grip.

Personally my blog touches 5% on MMO and the rest on travel and life in a foreign country, wordpress, technology, television etc … by straddling many topics you can increase your readership substantially. Having said all that my internet interests are still somewhat driven by making money without falling under that umbrella. Let me also point out i some people are very successful in the MMO domain however for so many others starting out it may pay to spread a little wider and tap into something they can speak about with authority.

Caroline Middlebrook
November 6, 2007

@Neil, frankly, I don’t have time to read and comment on all the blogs within my own niche, let alone ones outside. It might be a strategy worth considering if your blog is in a very small niche but you have to be careful to keep your comments on topic to the actual post.

DanieL
November 6, 2007

very informative and useful =)

sometimes people comment for the sake of commenting and the comment is only a 1 or 2 word comment.

i believe useful comments like suggestions will especially help, even with a small suggestion like ‘i think you should add some photo as it seems wordy’ etc.

i’ve learned alot from you, will come back for more~

thx for posting this post!

Computer TNT (Tips and Tricks)
- The Technical Websites for the Not-So-Technical People!

Anna Vester
November 6, 2007

@Doug Hudiburg, thanks. I have it installed as well, but haven’t played enough with it at this point. Sounds like I will need to spend a little more time checking it out.

@Caroline, thanks. Setting up google alerts is a very clever idea.

Mike Pedersen Golf
November 6, 2007

Man Caroline! You’re hitting the bigtime with Darren link to you :) Great job!

YC
November 6, 2007

Ah! The Caroline Middlebrook effect! Am I the first to coin that? :)

Thanks for the mention, Caroline – there is certainly a small phenomenon I have noticed in my stats. :) I feel honoured to be on your ‘hit-list’. Heh!

Your commenting strategy is extremely well thought out and planned. I do not see it as gaming of any sort at all – it is just something that you have realised you’re capable of doing and doing well. Furthermore you aim to provide quality comments, so that’s value to both the blog author -and- the readers.

It’s not for everyone tho’ – because of the time required and the thought having to go behind each comment. Still, anyone who can do this certainly will experience benefits in getting themselves noticed and traffic-wise. As mentioned, I tried it on a much smaller scale in my first month, and the benefits were there!

Ruchir
November 6, 2007

Well, in my opinion the whole “strategy” bit is just too mundane and tedious for me. Unless it’s a heavily trafficked blog, I don’t comment on it (except ProBlogger I guess).

Other than those type and multi-author blogs I try to leave insightful comments on every blog I read regularly, which are about 10 blogs.

Also, before commenting I tend to analyze the behavior of the blogger towards commentators. Some bloggers don’t even reply to a comment, even if it’s insightful and from a regular commentator; I don’t leave comments on such blogs.

Caroline Middlebrook
November 6, 2007

@Mike, yeah he just linked to me again today which is real nice :)

@YC, I think it can be scaled. I spend around an hour a day and have 20 blogs that I really focus on. If I only had 15 minutes a day I would limit it to just 5.

@Ruchir, yes its always nice when the blogger actually responds to comments but I can understand it if they literally have hundreds of replies to every post like some do.

javi
November 6, 2007

Thanks for this caroline! I’ve never had any commenting strategy before. I’m certainly adopting yours.

Cheers!

Thousand Dollar Project
November 6, 2007

Nice Article, its a format i started to use with my new blog. I’ve been a webmaster for a longtime now, but focused mainly on social network sites and a buy / sell website marketing. Ive moved away for this and returned to blogging, and im pleased i found this article as it reinforces i’m doing something right, thanks caroline :) p.s. thanks for that top commentators pugin too :)

Thousand Dollar Project
November 6, 2007

p.s. (sorry forgot to add this) double check then double check again the first time you post on a new blog that you entered your URL correctly, i made this mistake with some early morning blogging and ended up with a top commentators link lost in cyberspace on a high ranking blog, loser! good link gone a stray!

Tribal Bill
November 6, 2007

Thanks for this very insightful and helpful recipe. I hope I can follow it to bake a really successful blog audience. It does seem to me, however, that a lot of blog advice is kinda “inside baseball”, bloggers talking to bloggers about blogging. If, as is my case, I am blogging for the specific purpose of generating an audience of people interested in my niche, which I then can channel to my tribal art oriented web sites, blog-commenting is a little dicier. Still if I try to add something of value to a blog via my comment, do so intelligently, and encourage someone to sample my blog, perhaps they will stick around to share my very nichey interest. Is that a reasonable strategy?

Genesis
November 6, 2007

Wow, you are really organized! I´ve used more of a hit and miss method of blog commenting, commenting on posts that interest me . . . then commenting again if I notice that I get traffic from them.

Some of the bigger blogs are better than others. For example, I find that ProBlogger is a really great blog for getting traffic. Just a simple comment can bring in as many as 15-30 new visitors!

Thanks for laying everything out like this. It´s a good idea to have everything organized. As I have several blogs that I run, a system is going to have to be put into place at some point and this article should help me get started.

I like how you respond to your comment posters, with the @ method.

Posting comments to enrich the content and contribute to the conversation at other blogs is a very powerful way to attract new readers for your blog.

Caroline Middlebrook
November 6, 2007

@Tribal, yup that sounds like a perfect strategy. At the end of the day you’ll get nothing out of commenting if you’re not adding valuable comments to the conversation. The idea is to make somebody interested in what you have say so that they click on you.

@Genesis, yes I am very organised, perhaps too much sometimes :)

@Vaspers, I just type @ :D

Genesis
November 6, 2007

Can you be too organized? I wasn´t aware of that. :D I´m so far from being overorganized, it´s not even funny!

sarah stewart
November 7, 2007

Very interesting post. I was very reluctant to comment because as you said, there probably is no chance that anyone will read this as its the 50 somethingingth response. I am new to blogging and found your post to be useful – hadn’t thought of developing a ‘comments’ strategy before. But to be honest, I haven’t got time to be that serious about my online presence and I generally just stick to blogs that interest me.

Pijoo
November 7, 2007

Let’s not forget the #1 reason for commenting on a blog.. open discussion! It’s not all about getting backlinks surely!? :)

dhudiburg
November 7, 2007

@Pijoo I don’t think Caroline missed that point, do you? Funny that you should make your post about “open discussion” and not really add anything to the conversation. Ooops. Is that a backlink tied to your comment? If you only want open discussion and not to promote your business at the same time, why link to your site?

Actually, I think you have it backwards. If you get enough backlinks, you will have enough money to be able to spend as much time as you want on open discussion. :-)

Mark - ProBloggersMatrix
November 7, 2007

Hello, I’m Mark and I’ve subscribed to your blog and I read it regularly. You have some of the best content that can be found in the blogosphere, Caroline! I enjoy your articles a lot and I am learning a great deal from them. I find the level of detail involved in your blog commenting strategy amazing and refreshing, as well as educational. Your blog is growing steadily and rapidly and I look forward to reading more excellent articles from your first-rate blog in the future! I’d like to take this opportunity to thank you for sharing your experience and expertise with all of us. Please keep up all your exemplary work on this fine blog! Have an excellent day!
-Mark

Grace Smith
November 7, 2007

Interesting approach to commenting. It wasn’t until recently that i realised the power of leaving well thought out comments that add to discussions. The power lies in the fact that people get to see your name more often and this builds relationships and your brand!

I do not as yet have a strategy, i have a list of my favourite blogs which i visit daily and if i feel i can add to the discussion then i leave a comment, i dont look at commenting in a calculated way, for me it is a natural process but i can certainly see the benefits of having a systematic approach.

As a first time visitor i am very impressed with the quality of the posts!

JLow
November 7, 2007

Like Grace, I subscribe, read, and comment on blogs that I subscribe to without a real “strategy”.

I blog about being a parent / father. When the posts from other parenting blogs either don’t leave an opening for comments, or that I don’t have anything valuable to add, I don’t try it.

But as mentioned here or elsewhere, the ones that I do comment, I have build basic friendships with the bloggers already..

Ivy
November 7, 2007

I think Caroline’s strategy on commenting for traffic is a brilliant one. However, I just want to drop a gentle reminder that there is value in commenting apart from the sole purpose of generating traffic.

Read this article I have written about “Commenting is not only about Traffic” at my blog http://www.ivytan-onine.com.

Caroline Middlebrook
November 7, 2007

@Sarah, well I’ll read the 50th comment :)

@Pijoo, absolutely! But with 80 million blogs in existence, this strategy is about establishing just where to place your efforts and how to get the most out of them, rather than the ‘how’ of what to say.

@Mark, thank you very much! :D

@Grace, yeah I didn’t start commenting until recently either. I used to just lurk and it never occured to me to comment. But that’s all changed now. It’s fun being an extended part of the conversation.

Mark Dykeman
November 7, 2007

Caroline, I saw a reference to this post on ProBlogger’s site, so I came to take a look.

Fabulous article and blog! I particularly like the point that you make about attracting the attention of the blogger through your comments so that the blogger will check out your own site.

Your technique reminds me of some of the ideas from Malcolm Gladwell’s The Tipping Point, particularly about the key roles in spreading a trend or making something known to a large audience of people.

Mike Collins
November 7, 2007

Caroline, your methods are obviously working for you…I’ve seen your name posted on 3 very popular blogs in just the last 2 days, and I’m sure there are many others out there. Good job!

JoLynn Braley
November 7, 2007

I didn’t have a commenting strategy as detailed as this so I’m going to use your outline now, keeping the detailed stats, and see what results I get, thanks!

BTW, I found your site through Problogger, you’re obviously doing a great job, WTG on the recommendation!! :)

Heelcandy
November 8, 2007

Thanks for the super informative post. The only question I think I have left, is how do you feel about trackbacks? Mainly Trackbacks vs Comments, what do you find to be more successful in drawing new readers?

lissie
November 8, 2007

Thank you – this is the most useful post I’ve come accross on posting with a coherent strategy . I’m going to get onto it ASAP – as soon as I stop procrastinating over the article I’m writing!

Simonne
November 8, 2007

I can say you are really determined to maximise the effect of your actions. I’m also using blog commenting on purpose, but mine is different: I want to acquire links, so I fixed a target of completely new blogs to comment on every week. Many times I watch to see if the have the do-follow enabled, but if I like an article and feel like having something to say, I would comment regardless the do-follow. I target mostly new blogs, with very few comments, and I choose them by searching for certain topics in google blogsearch (the topic depends very much on what my last post is about, as that will be the first thing they will see when they’ll visit my blog).

Caroline Middlebrook, as a fellow Thirty Day Challenger I am impressed! Your “Blog Commenting Strategy Report” is an excellent well written comprehensive detailed proven blog traffic strategy report that works.

While everyone else online wants the money upfront for premium information like this you seem to be doing it the web 2.0 way… it is a little different. Before you ever charged for a report or a product of your own… you are over delivering invaluable information on your blog for your readers.

Laying out complete step-by-step details of what you did, why you did it… your thought process, showing stat images and your blog traffic results. Anyone can copy… replicate everything you did and showed if they are willingly to put forth the investment of time, effort and apply the strategy.

I realize the value of your shared free blog strategy traffic report. I feel bad that I have read it and I am devouring your free “Blogging Commenting Strategies & Techniques”. I didn’t pay a single cent…

I have one piece of advice to offer add a tip box to your blog. There are people… like myself who would be willing to show our appreciation.

Caroline Middlebrook
November 8, 2007

@Heelcandy, excellent question! I don’t think trackbacks get noticed by readers very much so I don’t use it as any kind of strategy. I do link to other blogs quite a lot but simply because I like what they have written and feel that my readers can benefit.

My posts here have an in-built trackback mechanism so if anyone links to me it comes through the comments as a trackback which is nice because it shows my readers that other people are talking about the subject and they can go follow that conversation if they choose to.

Overall though, I definitely think that comments attract the readers more than trackbacks.

@Lissie, yes absolutely do your procrastination first! :p

@Simonne, if you want links, you will probably do far better learning to write linkable content, than using comments. Still, that works too but it requires constant, direct effort from you. If your content is linkable, other people link to you without your further involvement.

@InternetMarketingGuidance, actually I have no intention of creating some report to sell – at least not on this blog. This blog is here to report my progress on other Internet Marketing ventures and share any insights along the way.

I could put some donation box on, but I believe in karma so all is good :) I’ll stick some ads on when I get some technical issues with my theme sorted out – then you can click on those :p

Oneunder
November 8, 2007

Thank you, thank you, thank you ! The truth is I had no idea where to even start. Now armed and dangerous I shall venture forth…

Vancouver Island SEO
November 8, 2007

I’ve now been commenting on blogs for around 6 months, and I’ve found it to be a great way to archieve some good organic rankings when combined with a few other building techniques. One of my strategies when I’m looking for sheer link count, and I’m not caring if there no follow links is to search for a related term on Google to the type of posts I’m looking for. An example of this would be “PHP Development blogspot.com comment”, I’ve only quoted it so people could see which my search string is. Although all blogspots are nofollow they pass some weight, and it will cost you competitors more if the SEO bases their rate on competition for your keyword.

Divinyl
November 8, 2007

Wow! This is truly overwhelming! I am new to blogging and am really enjoying the posting aspect of it, but all these strategies that people have blow my mind…I really don’t know how they manage to get anything else done…they must be square eyed and in desperate need of sleep! I just do not have a marketing brain, and am not sure I want to focus too much on the business side of things, rather than just posting because I love it! But the tips are certainly mind-opening. Because I am so new to all of this, I am so far struggling to find blogs I want to comment on…particularly those with lots of readers. I guess this is just trial and error and lots of Googling?

windyridge
November 8, 2007

Really excellent post. Some of the things you mention I am doing already but I certainly learned a few new ones that I will try and implement. Time is always the problem. Doing all this, what I consider maintenance, and then having time to post to three blogs is hard because life has a habit of getting in the way. I can’t believe sometimes that most of the day is gone when I get up from the computer. One thing I haven’t fully grasped and is something you mentioned, is SU. For example how does one tell if your site or post has been stumbled by anyone? That site can be difficult to figure out.

Doug Hudiburg
November 8, 2007

@windyridge Dr. Mani made a nice post today about SU on his new blog:
http://www.niche2.com/IIAblog/17-power-tips-for-stumbleupon-beginners/

Kris
November 8, 2007

so i’m 82nd in the list. i guess that means you and google are the only things that are gonna see my comment. here goes:

i think blogs are a way to connect, not just to get people to read your stuff. i’m happy with my 10 odd subscribers, because i feel i have a personal connection with most of them. of course, i also do not make any sort of money from my blog, so maybe that’s why i’m not particularly concerned with my low readership. the only thing that i really want is for more of my friends to read my blog, so that they stay in touch even if i’m too busy to be in personal contact. i don’t think systematic commenting would help at all in that respect, but i may be wrong.

your approach is methodical (which is nice), but imho, too clinical. it’s like choosing your friends based on who is most likely to get famous in the next 5 years.

personally, i just wing it. i also comment on any post i may have something to comment on, regardless of what effect it may have. it’s just like me making friends with whoever comes across as nice and/or interesting.

Al Kalar
November 8, 2007

What do you do about the nincompoops who try to game your blog with “comments” that are nothing more than a quote taken at random from your article and a link back to their (probably) slimy site?

I certainly wouldn’t follow such a link. Too risky. Probably something illegal going on there.

I’m surprised that in your reviews, you don’t just delete them.

Caroline Middlebrook
November 8, 2007

@Oneunder, superb! Go Go Go! :)

@Vancouver, I simply haven’t needed to do that is there are just so many blogs in my niche. But that could certainly be useful for smaller niches.

@Divinyl, I developed this strategy simply *because* it was taking so much time. By being more organised about it I can read and comment a lot more in less time.

@Windyridge, you’ve just given me an idea for a blog post about StumbleUpon. Stay tuned! I’ll show you exactly how to see if you’ve been stumbled, and more importantly – when to do when you have.

@Kris, well as I said, if I like a blog I’m going to read it no matter what, and if I don’t like a blog I’m not going to read it regardless of how much traffic potential there is. This strategy is really for me to figure out what to do with all of those blogs in between.

@Al Kalar, It hasn’t happened yet. Well there’s been perhaps one or two and I’ll let people get away with it once or twice but if people make a habit of dropping links etc I’d simply delete the comment. But so far, I have never had to delete a non-spam comment from the site.

Btw, reviews? What reviews?

Evan Hadkins
November 9, 2007

Hi Caroline,

I went to your blog from mybloglog because I recognised your name from teachingsells (which should be called selling teaching – but it’s marketing I need help with so that’s mostly OK).

Seeing as I’m about comment #86 I guess this won’t help me get readers to my site.

I’ve been looking for an article like this for weeks now. The advice to comment on lots of blogs made sense to me in one way. But then the little I had done didn’t seem to do anything.

One big problem was there were lots of sites I didn’t find much on, and to leave a worthwhile comment meant reading the blog which took time. So I couldn’t really see myself following the idea of comment on 100 blogs a day kind of thing.

So this article came as a relief and a breath of fresh air. Giving me a realistic strategy to pursue.

So a very big thankyou from me.

Wishing you grace and peace,
Evan

Caroline Middlebrook
November 9, 2007

@Evan, Hi Evan, yes I have seen you all over Teaching Sells *wave*. And yes there is no point forcing yourself to comment on blogs that are low quality. Not all niches have many blogs around but if yours is wellbeing an health there must be a lot of quality ones out there – that’s a huge area. Find the good ones, pick a select few and start there.

Simon Townley
November 9, 2007

Great post… no seriously, very useful and thought provoking. But I have to say, blimey, this sounds like hard work. How many hours a day do you put into simply commenting on other people’s blogs?
I’m sure getting organised is a good idea. But I’m not convinced I’ll ever get round to it.

Simon, it really is hard work to post relevant, enriching comments, ie free user generated content, to other people’s blogs.

This is where most bloggers, especially CEO bloggers, fail.

They sit around, wondering why nobody visits their blog, links to it, or quotes it. But they have to participate in the blogosphere, and it takes a HUGE amount of time.

It’s not ROI in terms of cash that is a hurdle, since most blog platforms and widgets and even design templates, are free.

It’s the ROT, Return on Time, that is the costly factor.

This post has generated tons of comments. I’m jealous. Heh.

:^)

Will re-Twitter a link here, too! I think my 530 Twitter Followers need to see this debate and enlightenment!

http://twitter.com/vaspers

Caroline Middlebrook
November 9, 2007

@Simon, in October I spent a shocking 54 hours reading blogs. Seriously, waaaaay too much. Part of the reason I developed this strategy was so I could refine the process and not be so all over the place. I hope to cut it down to no more than one hour a day.

@Vaspers, yeah can’t just sit around and wait for people to come to go – you have to go out and reach them.

Igor
November 10, 2007

I Dosh Dosh a lot… i got to here from there. And it seems this commenting thing is the way to go. I just spend 30 hours a week plus just on content and I don’t know if I have the time for this… and even if I did I am not sure where my target audience really is. I mostly do photography, but there is a lot more stuff on there that I love that doesn’t get anny attention. I don’t realy have a niche and I don’t know who I should be working with. Thanks for the info.

Caroline Middlebrook
November 10, 2007

@Igor, that is some pretty powerful photography you have on your blog. I don’t know how you would interact in that kind of niche because what you create is visual rather than filled with words. The only thing I can suggest is to find other blogs that have a similar style to your own.

Scot Smith
November 10, 2007

Never did I think someone would go this in depth about anything so– common?

It’s definitely got my gears turning though! Thanks!

Heather
November 10, 2007

As you know, the use of business blogs in the UK compared to the US and elsewhere is relatively low. In the Britblog.com directory, believe it or not, I am the *only* business blog registered in my region, which is also my target market area. I have yet to see any other local business – even major household names – which keep blogs. Would creating a blog commenting strategy simply be an academic exercise for me?

Caroline Middlebrook
November 11, 2007

@Scot, oh yes that’s me! I can take what somebody else would say in three words, and make a 500 word blog post about it!

@Heather, I have no idea! The only way to find out is to test it. My gut instinct tells me it wouldn’t work as well but who knows?

Edward Pollard
November 11, 2007

I still have not found a solution for the problem I encounter of maintaining an interest in commenting. The conversations are so passive it is far to easy to forget to do it for 2 or 3 days. I am a super-technical person, in front of computers often, but I can’t find the discipline to set aside time to do it.

Erica Ross-Krieger
November 11, 2007

Caroline, I just finished reading an older post of yours that I heard about through ChrisG — it was your guide to Twitter (fabulous). I’m new to blogging, so after reading it, I signed up for Twitter and decided to follow you. After spending much too much time there, right after hours of commenting, I thought…wow, I wonder if there is a good strategy for commenting as well as the Twitter Guidlines from Caroline. Then I saw your Twitter note about 99 comments on this post of the very subject and thought I’d head over and add #100…only to find you already got it (yay!) Anyway, it’s becoming apparent to me now that I’ve got to put a commenting strategy in place or I’ll be spinning my blog wheels and spending unproductive hours, leaving me feel anything but a sense of entrepreneurial wellness, which is what I blog about. So thanks for this post because it may help bring my sanity and own sense of wellness back. Whew. anyway, thanks! :-)

It was a superb meaty article.

I’d recommend you keep them coming. Just that
you should make them smaller and if possible
write a 3-part article since giving too much info
at once it strikes info-overload :(

This also helps you build anticipation and curiosity
with your blog postings…

Cheers,
Codrut Turcanu.

Nancy
November 11, 2007

Despite the fact that you have said you are a perpetual planner, I applaud you for your ability to create such a comprehensive strategy and carry it through.

I think the visitor numbers speak for themselves. And what I like most is that every comment that I have seen you write on other blogs has been valuable and useful – so you have stuck to your beliefs too.

Well done. Traffic very well deserved.

Caroline Middlebrook
November 11, 2007

@Edward, if it’s a chore for you, don’t do it because your comments may come across as a little ’stiff’. There are plenty of ways to get traffic and attention from bloggers, this is just one of them.

@Erica, yes indeed its that feeling of doing a lot and not getting anywhere that made me create a strategy around it.

@1-2-3, when I get started, I can’t stop! Sorry for the overload :)

@Nancy, thank you :)

Tay
November 12, 2007

This is a fantastic post, one of the best I have seen in a long, LONG time. I’m definitely going to follow some of your advice and create a strategy for blogs I need to continuously comment on. Thanks for the inspiration! :)

M.S.
November 13, 2007

Well, good to know that whenever your name shows up in the comment section of a blog it´s only selfpromotion for your own blabla moneymaker blog…
pseudo-communication as cheap advertising is your trade mark ???

Mike Collins
November 13, 2007

@MS, I don’t think that’s a fair statement. Caroline isn’t condoning spam. She’s simply using blog comments as a way to network with other bloggers who have similar interests while at the same time spreading word about her own blog.

True, some bad apples have been known to spam blogs with useless comments and links. But I’ve seen Caroline’s comments on quite a few blogs I read regularly and she always makes a point of adding something substantial to the discussion. Blog owners appreciate these types of comments.

kljs
November 13, 2007

Unless you are commenting crap which can be a variation of spamming, if you give a good comment, can it be call spam?

RUS
November 13, 2007

CM, obviously I’m comment 79 so I missed the boat on early commenting but I just wanted to give you props for this post. Your process is fantastic and being the process-oriented gal that I am, I LOVE IT! Keep it up, sister!

Caroline Middlebrook
November 13, 2007

@M.S., free actually. I don’t pay for any advertising.

@kljs, well of course – comment spam is very common. But if you provide a well thought out comment then that is not spam. It *all* comments were spam, there would be no point in having comments at all would there?

@RUS, you’re about number #113 actually :D

Matt Ellsworth
November 14, 2007

Your comment strategy seems a lot more involved than mine. Since I use stumbleupon – I normally just stumble and when I find a post I find interesting – I leave a comment before giving a thumbs up.

When I go through my feed reader I will find posts and go to leave comments there as well. But I love your idea of marking blogs which use the DF (like we do) and the TC (which didn’t work for us… not sure why..)

Christerical
November 14, 2007

Hi Caroline,

Wow, what an article. I’m a newbie trying to figure this all out and this article is fantastic. Thanks for the organized way you approach commenting. It allows me and I would imagine a lot of folks a great strategy for commenting on blogs.

Thanks,
Chris

Hi Caroline,

I was just turned on to your site by a fellow blogger who is big into commenting strategy. You have done a great job of designing a commenting strategy. Totaly impressive. Stuff that I would have never thought of. The way you rate the blogs based on hits from that blog is cool . Think I’ll subscribe and read your blog a lot more.

Thanks
Karl

Stephen Cronin
November 15, 2007

Hi Caroline. Very interesting article.

I have to say that I targeted DoFollow blogs when I first started out and it’s worked nicely for me. After a few weeks of leaving comments, I decided to make my blog dofollow as well. Any particular reason you haven’t made your blog dofollow? Just curious…

I see you do have a Top Commentators plugin (I don’t yet, but it’s on my todo list) and I see Josh Spaulding’s name there – it was he who led me here…

Caroline Middlebrook
November 15, 2007

@Stephen, Well I do get a fair amount of spam – the real spam that is, you know porn / viagra stuff. I know there are lots of programs out there that crawl the Internet for do-follow blogs for comment spamming so it probably would increase.

Plus I simply haven’t felt the need to use it – The TC plugin is nice, I get a lot of comments and I try to link out to other bloggers quite a lot so I don’t think adding DF would achieve very much.

Stephen Cronin
November 15, 2007

Caroline, fair enough. I respect anyone’s decision to use DoFollow or not.

Personally I haven’t had any real problems with spam (probably average one a day) because of the anti spam plugins I use – particularly the Math Comment Spam Protection plugin which stops the bots dead). If you don’t like captcha style plugins, there’s also TanTanNoodle Simple Spam Filter which helps catch comments with words like porn / viagra before they get to Askimet.

DoFollow has been great for me, as it helped attract readers to my blog when I was starting out. After 5 months it’s PR4 (if PR means anything anymore), although my plugins have helped that too.

Having said all that, you’ve got more traffic, subscribers and comments than I do, so you’re obviously done alright without it! I guess that’s because you’ve got great content. :)

cole
November 16, 2007

This is an interesting article. Funny, though, because I never knew reading blogs had to be such hard work! d=

Mark
November 16, 2007

interesting post.

Scott Allen
November 17, 2007

This is brilliant. I routinely consult with clients on blogging strategy, including commenting strategy, and those goes way deeper than I had even done.

Drop me an email — let’s talk.

Evan Hadkins
November 17, 2007

Hi Caroline,

Is there a simple way to find popular blogs in a particular niche or on a particular topic?

This seems a big part of the strategy and I’m not sure how to do it.

All ideas from you or others most welcome.

Caroline Middlebrook
November 18, 2007

@Evan, a great place to start is a technorati search.

Diyana Alcheva
November 22, 2007

Wow, that’s a long line of comments. :) I guess I didn’t find this article on time for being one of the “early commenter”. However, it was very valuable and I am glad I read it.

I am pretty new in blogging, so I am learning as I am going. I knew that commenting was a good strategy for traffic generation but hadn’t yet implemented it myself massively. I would say that almost not at all.

However, I took a lot of notes from your article. It is awesome and my first task after I am done with everything else I have on my list is to find 10-20 different blogs in my niche and try them out, following your very well put together instructions.

It will require some organizational skills. But I can manage this.

I know it is hard for new blogs to get attention fast, but I think it is definitely achievable and that’s where I am going.

Thanks for writing such great article.

Pony
November 23, 2007

First time I’ve heard of an organised strategy to blog commenting – it seems as if the role of commenting has finally been brought to the front. Reminds me of the army of commentators service.

tonyoquias
November 23, 2007

Another great article on blogging for a newbie like me. Newbie as in less than a week. I already have a vague understanding of the importance of commenting and you just clarified some things for me, although I still don’t have any idea about Top Commentator and Do-Follow plugins, e.g. what they do and should I even bother with it and why.

More reading assignments for me, I guess.

Thanks for helping us new bloggers! More power!

bLuefRogX
November 23, 2007

Hmm, I should start up on the TC plugins thing, but my bookmarks are already overflowing, I do have a list of Do-Follow blogs that I regularly read up on. Perhaps its time for me to dig out a full blown RSS reader to start indexing all this :D

Kexster
November 26, 2007

Caroline, I decided to follow your lead and add a Do Follow “Top Commentator” section to my website. I really appreciate your blog. You have opened my eyes to a whole new universe. Have a great day.

Chee Kui
November 30, 2007

Omg. With the amount of comments you’re getting here, this is definitely working ;)

Jeremiah - Simpletiger
December 1, 2007

I am sitting at my desk with a notepad, I am about to recreate your system for my self. Very good info and sweet of you to provide it. Thank you Carolin!

Jeremiah - Simpletiger
December 1, 2007

Sorry, I meant: *Caroline. I also meant to ask you, out of your 20 hit list, what are your top 5? :)

Les
December 3, 2007

I guess at 149th comment I havn’t got in early and whilst I may be in Australia I don’t think my blog will get into your list – just not enough traffic or quality articles. I am working on quality and this post has certainly given me some ideas to increase traffic.

I think time is always the biggest enemy. Finding the time to visit 15-20 other blogs each day and read and leave comments whilst trying to keep your own site fresh and content rich is rather difficult.

Your comment about links is rather interesting although I notice you use a lot of intext links to other sites. I like the idea of context linking to other sites within a post. I would have thought that article to article linking would be a good plus to rankings.

Thanks for providing some brain food – I now need to re-read it all and then let it sink in.

thanks
les
the radical blogger

Liz Fuller
December 8, 2007

Caroline
This is a fantastic article. You really spell out a great strategy. I haven’t focused on leaving comments on other blogs because I was focusing so much time on writing content – but it’s starting to feel a bit lonely in the blogosphere. Even though what you outline is “calculated”, it is really a sysematic way to meet people and make connections – the internet is crowded and it can be hard to get noticed. I feel motivated now to leave comments, even on “old” posts – like this one!!

Liz

Ryan
December 13, 2007

I really underestimated how powerful a commenting strategy like this can be. After reading Yaro’s article and your post in full, I am definitely going to spend more time with commenting. Thanks for the post.

Thank you for the unbelievable insight… you just earned yourself another subscriber! I’m looking forward to following your expertise- you are obviously putting in a lot of effort!

ming
December 18, 2007

I think i’m learning about blogging the hard way. But I have learnt alot. And I think the best way to comment, is to imagine i’m talking to someone who is sitting across the table from me.

how’s the weather Caroline?

Healthy Life
December 22, 2007

a great place to start

BizDevMarketing
December 26, 2007

Found your blog via search engine – great article. To add to the discussion, I look for blogs that not only meet the above criteria, but that do a lot of pinging. Blogs whos posts are referenced byseveral others will duel out a multiplied number of incoming links to commentors, i.e, getting backlinks from comment pages you havent commented on, but that reference a post you DID comment on.

Anthony
January 7, 2008

Great article Caroline. As I created my blogging strategy for 2008, this is one area that I realized I needed to pay attention to, so I have actually set goals for not just posting, but for commenting as well. It gets a little challenging when you have multiple blogs in different niches, but that is why planning (for me) is so important.

Wishing you a great 2008!

Anthony

Festival Previews
January 7, 2008

Hello Caroline

Happy New Year to you!

I came to your article via a link on the Blog Mastermind course run by Yaro Starak which I have just started. This is nicely written article and very understandable. Hey, I am last in the door but this is where we all start.

Liz
http://www.festivalpreviews.com

michael gibbons
January 12, 2008

Caroline OK I have a question – more of an etiquette Q than a strategy Q BUT I love Seth Godin’s blog — I have printed out posts now overlapping all over my walls — no its not A shrine & don’t call CSI:Special Victims Unit.. but thing is I really digg his stuff and for me it inspires me to append his thoughts with my own context — so I often blog about his posts — so natch I trackback – I could easily do this 3,4,5 times a week –is that too much ? is there such a thing as a “trackback restraining order”? haha kidding but what do you think about that one and BTW this is comment 124 I think — so I’ll be watching to see if you read this one! by the way Super post, really!

Caroline Middlebrook
January 12, 2008

@Michael, no trackbacks are fine – see when you leave a trackback its because you have linked to one of Seth’s posts and everybody likes links in! So I would say that’s no problem.

Sonia Simone
January 13, 2008

I’m an avid track-backer to Seth as well. Since he doesn’t enable comments, it’s a way to have a conversation.

I only track back for posts I consider “replies” in some ways to his, and I try to be doubly mindful of my headers and the first sentence, to give the trackback the most possible click appeal.

I also gained a link from him by writing about his new book while he was promoting it. If you can come up with a good post (I took quite a lot of time with mine, and it’s actually a post I often use as a writing sample), it can work. :)

michael gibbons
January 13, 2008

Sonia, Caroline — Thanks! Thought of one ore dumb question on trackbacks — can you trackback to a blog that does not have a trackback URL? How do I trackback or link to a blog or website in that case — some what happens if I use the main Blog URL as a trackback address? can you use a permalink as a trackback? I guess putting a link in the post

mjohnson
January 13, 2008

Wow – I have to say I find this a bit creepy. There is a man in this comment thread that wants to outsource his commenting. I always thought the point of comments was to say hi or add your opinion.

If the point becomes to garner traffic then you could create some kind of traffic pyramid scheme, when you’re all rushing round each others sites spending hours boosting each others traffic with strategic comments until you all realise the utter pointlessness and have nevous breakdowns.

Liz Fuller
January 13, 2008

I have actually seen outsourced comments. And I do find them disturbing. Someone I know even sent a reply back to the “author” about the relevance of the comment and the sales pitch it included. The author said he had some new people working for him on SEO leaving comments but that he would make a point of “familiarizing himself” with this particular blog…he didn’t even seem to think it was odd to admit he wasn’t leaving the comments himself or that they were being left on blogs he didn’t even bother to read!

michael gibbons
January 14, 2008

I was wondering if the creepy comment was pointed at me? Hope not I read all the blogs I comment on and –my concern as that maybe commenting to often might seem weird — I value the virtual relationships I have developed — they are of course with real people and they are as alive, engaging and valuable as many I have in real life — now that’s not creepy

David Lano
January 14, 2008

Caroline, excellent advice! I have always known about the advantages in leaving comments but rarely follow through. I read several hundred posts a day but never take the time to jump into the conversation. Thanks for sharing your thoughts. I am definitely subscribing to your blog. :)

Caroline Middlebrook
January 14, 2008

@Mjohnson, gosh yes outsourcing comments would indeed be very weird. The whole point of commenting is to, well, comment on what you just read! Really, it’s not a huge traffic generator, it’s something that is good for fairly small blogs and once you get to the stage where you can afford to outsource your work then commenting is probably no longer worth the effort as a marketing tool.

Liz Fuller
January 15, 2008

@caroline
@Mjohnson

The outsourced comments I’ve seen included an embedded link back to the site in the comment – so they were really trying to include a link and an ad. The outsourcers handwrote the comments under the supposed author’s name to get it past the spam censors. The first time the blogger contacted the “author” and he said he’d have his team be more careful. The second time she posted the comment to a forum and asked for advice. I said to delete it or at least delete the embedded linkback but several people were okay keeping it and thought it wasn’t a big deal.

ShariV
January 16, 2008

I’m joining this conversation late, but it looks like it’s still going strong. Caroline, I’m impressed and inspired. Your churn out tons of in-depth, helpful content continually!

Last month blogging left my “really need to get to this list” and became a top priority. This month I’ve been making sure to comment on other blogs every single day. It’s time-consuming, but I think the plan you laid out here will help. I like the idea of identifying and sorting blogs in my feed reader by their value to me, as well as recycling the list frequently to keep things fresh.

Robin Sampson
January 17, 2008

Thanks for the tips.

I created a hit list on my Blog Bridge RSS reader. And I will add back my nofollow icon I had removed because I thought no one noticed.

I posted your steps at heartofwisdom.com/Blogginghelp.

Pete Quily
January 22, 2008

John Chow isn’t a US based blogger, he’s a Canadian based blogger. He blogs from the city that I and many other bloggers live in, Vancouver, BC.

Other than that, very interesting detailed post.

What percentage of your blog marketing time is spent on commenting on other blogs vs other blog marketing methods?

Caroline Middlebrook
January 22, 2008

@Pete, oh yes I always forget JC is Canadian! I used to spend easily 2 hours a day reading / commenting on blogs but I couldn’t maintain that pace. Nowadays I would say that I spend perhaps an average of an hour a day but tend to do it in batches.

iHanna
January 24, 2008

Interesting post, you are sure one very determined woman! I do think it sound not clinical but a bit cynical. So if you come by my blog and comment I know it’s just because you want to get hits back? I comment one time at all new blogs I find so that the blogger will know that I exist, that I was there and maybe find their way to my blog and hopefully subscribe. That’s my strategy. I will consider the top rank-plug in too though! And read on in your blog, I promise!

jeandiaz
February 8, 2008

Thank you for your post. It gives me more idea on blog commenting. Keep up the good work!

jeandiaz’s last blog post..The End??????

Garland Walton
February 22, 2008

Here I am, at the bottom of the heap, but not sad since I now know you’ll read this comment, Caroline. The Stamford, CT-based human services nonprofit where I work is trying to step up our efforts to become better known (we’re starting a blog next month, too)–our staff does great work with very vulnerable kids, and we want to raise more money to help the hundreds of kids we can’t reach. I’m trying to comment on Web sites and blogs with articles and posts that have been helpful. Your insights have helped me rethink and retool my approach to maximize my time and efforts. Thanks very much!

Garland / http://www.domuskids.org

I found your site thanks to Maki over at Dosh Dosh and have to say that so far I’m finding it really useful. I need to get more regular with my commenting strategy as it’s a bit sporadic at the minute – it was really helpful to read how you go about it

Barbara Ling
March 2, 2008

Morning,

I think it’s all about time management as well. As a mom of 4, parent to 15 parakeets, wife, entrepreneur, etc.,….finding the time to add useful thought-provoking comments is at times more challenging than discovering who *really* left those crayon marks on the walls.

In the past, I’ve downloaded World Time (a alert manager app) that would bleep me every hour or so with reminders for daily tasks. I think I’ll revisit that shortly; it helped me discipline what non-existent time I had.

Enjoy,

Barbara

Barbara Ling’s last blog post..Hidden treasures – easily monetize your niche blog via eBay

Pete @ moneymatters
March 11, 2008

Great informative post, since i started blogging a few weeks ago this is the kind of information I’ve been looking for to help a struggling blogger get on his way up the food chain..

Now i just have to implement my own commenting strategy.

Cyndee
March 13, 2008

Read it when it first came out but needed a refresher today – Caroline – did you switch from Do follow to no follow? Can you explain why? Maybe it’s just late and I’m confused :)

Caroline Middlebrook
March 13, 2008

@Cyndee, nope, I’ve always been no-follow. I already have around 100 comments a day (mostly spam) to moderate, I really don’t need any more.

Barbara Ling
March 13, 2008

Caroline. I am amazed that this thread continues – way to keep it going (I am subscribed to the thread). Your lasr comment said that you have to moderate nearly 100 comments per day, mostly spam. I strongly recommend Spam Karma 2. I used to have the same problem, and now I don’t. I know it sounds like a commercial, but I am nothing but good to say about this plugin (and have no connections with them). Here is a link to get it:
http://unknowngenius.com/blog/wordpress/spam-karma/

Cheers!

Anthony a.k.a. Old School’s last blog post..The Stumble Upon Commandments

Leo Chen
March 14, 2008

this is very helpful… i’ve always just commented on topics i’m interested in kind of had a strategy in my head but never really organized my thoughts. this pulls everything together nicely.

Caroline Middlebrook
March 14, 2008

@Barbera & Anthony, perhaps ‘moderate’ was the wrong word to use! I have the Akismet plugin so when I say I moderate my spam I mean I spend 5 seconds flicking through it to check for misreported spam comments before hitting “delete all” :)

WebDiggin
March 14, 2008

I’m posting this because even though there is a length conversation already, I’ve noticed that you still comment consistantly on the feedback.

I rarely subscribe to a blog, but this particular post really caught my attention. (I tend to find them through my neighbourhoods on BlogCatalog, my favourites, or by responding to people who visit my site)

It’s something I’m going to try – reflecting on my comment strategy. Just a quick question about your Jan 22, 2008 comment. I’d like to tone my blogsphere commenting to an hour a day – how many blogs and comments do you find you get through in that period?

Thanks for sharing your philosophy

WebDiggin’s last blog post..Get $100-$250 to do a Sponsored Post

Caroline Middlebrook
March 14, 2008

@WebDiggin, I went through a period where I was really behind but I am caught up now. To be honest I find that as long as I read them consistently daily and dont get behind I can cover a lot of blogs in an hour – around 20. I too don’t want to spend more than about an hour.

WebDiggin
March 26, 2008

Ah. It took a little while to find this post again. (Apparently I can’t read and missed it in your popular posts. I couldn’t easily find your search field in your sidebar… that reminds me. I should probably put mine back.)

Have you ever thought about publishing the blogs on your short list with the TC and DF enabled of blogs that you follow? I’m thinking about starting to be more systematic in my approach to the time I spend socializing in the blogosphere and that kind of list would help a lot. (Having said that, I’ll probably just start one of my own as well.)

A list like that might attract attention of blogs that don’t make the A-list even though they have the right plugins. I suppose that might get annoying. But, it also might attract other A-list players that would be good to have.

WebDiggin’s last blog post..Tired of Getting Rejected by PayPerPost

Caroline Middlebrook
March 26, 2008

@WebDiggin, people always ask me who is on my list but I would never publish it because it is always changing. There are a few blogs that I always read like ProBlogger and Yaro Starak but most of my readers know that anyway.

Jim
March 29, 2008

Hi Caroline,

Well your strategy for commenting is really great. I have a similar strategy. However, as I’m also doing executive coaching over quite a few strange hours of the day it can be problematic keeping up with who you’re commenting against!

Still your post has given me the prod I needed to make sure I get it done.

Thanks

Jim

Jim’s last blog post..Selling For Dummies – By Tom Hopkins & Ben Kench

Reili Sampaio
March 31, 2008

Hello, Caroline, I’m a brazilian blogger and I’m new in all this blogging stuff.. I want to thank you for all your teaching and patience on writing this article. I want to do as you teached and I pretend to learn more things in your site! Kisses!

Reili Sampaio’s last blog post..Go, Speed Racer!!!

Guru Bob
April 7, 2008

You break down the subject of blog commenting so well…and he was I thinking that it was just an opportunity to get something off my chest :)

BradyDale
April 7, 2008

Crap! I didn’t learn my lesson from this post because I’m commenting even though I’m way late on the list! Mama said I’d never amount to anything.

This was a good post and it gave me some ideas. I’m not sure I’ve really found the other blogs in the world that are talking about the issues I write about yet.

That said, here’s a question I have for you and other meta-bloggers: at what point did you start getting lots of comments on your own site? That is, how many daily visitors were you getting when you started to think you had a good number of people leaving comments. I have very few. I seem to have lost my “Top Commentor” (that’s probably because we broke up). A few other people do on occassion. I know most of these people personally… yet… I have over 100 subscribers out there in the anonymous ether, and growing.

I just sort of wonder: at what point does community kind of kick in? I bet there sort of is a threshold number that if top bloggers looked back they would tend to agree about it.

It’s really more a matter of curiosity. Not sure I’ll get there, but I’m curious.

@BradyDale, that’s a good question. If you have a look at my archives page and expand all months you’ll see the number of comments in brackets. I was fortunate enough that comments started to come in right from the start but if you look at November you’ll see that my own comments really picked up after I posted this very post! Was it this post or my own commenting activity on other blogs? Both I reckon…

Dennis Edell
April 24, 2008

Ok, I’m a wee late here :-) I decided to check this out, since i have recently gotten pretty heavily into commenting myself (ironic as it is that you have since stopped lol)

I do basically the same things…I keep a notepad file of blogs using DF, TC, CL & STC or RSS STC.

CL = commentluv, STC = subscribe-to-comments…this is very very important to me for 2 reasons.

It allows me to reply to my replies, and more importantly, I will NEVER remember to go back and check, this makes me feel like a one-off comment spammer and I hate that.

I’m actually thinking about unsubscribing to ALL of them (a boatload of emails) and just using my file in the morning and/or at night.

Dennis Edells last blog post..You CANNOT Link Away From An eBay Auction! Or Can You?…..All Legal Too

Caroline Middlebrook
April 24, 2008

@Dennis, yeah if I was still doing it I would certainly have added CL for CommentLuv into the mix. This is a great strategy in the beginning but after a while the RoI is not so good and your time is better spent on other activities.

Dennis Edell
April 24, 2008

I guess you could say I’m in the beginning so it’s doing OK. I’m rising (albeit slowly) in subscribers, commenter’s, and overall visitors/readership and so forth. Not to mention at least 1 JV so far for something I needed help with desperately…a direct result of getting noticed for commenting.

Besides, the first thing I like to do each day is check email. However, most days it takes at least an hour to download the email lol…so there’s time not spent twiddling thumbs as they say :-)

Dennis Edells last blog post..You CANNOT Link Away From An eBay Auction! Or Can You?…..All Legal Too

Megan McCarthy
April 24, 2008

Hi Caroline

Perhaps see – ‘COMMENT KAHUNA’ for an excellent blog commenting tool and strategy ….. this truly is a time-saver for blog commenting – and you can create value comments too, not just auto-generated ones. Certainly great for ‘name-branding’ too .. see below …
—-

The original point of this comment was (and is), to point you to an excellent piece of software to help with blog commenting and branding yourself/getting ‘out there’ strategies – but I ended up writing a lot first!

… so I have kept my rather convoluted comment here because I spent so much time writing, and am a tad ill, but really wanted to say ‘hi’ and perhaps attract your attention too! :) – so I hope you don’t mind (you can of course moderate this!)

—–
- for those of you who want to skip my ‘rambles’ – just scroll down, to find the URL for the software and demo video -
—-
Anyway … the ‘rambles’…

Well, I discovered your blog yesterday – and it is now my ‘MODEL BLOG’ – Subscribed in all possible ways :-)

I have spent virtually all day reading your posts, learning, and yes, reading ALL the comments – so don’t worry commentors, if you’re not up there at the top!

I am learning much from your blog (and from the comments – thank you all). Your style of writing and transparency, honesty is refreshing to say the least – the real ‘you’. I feel put to shame about my own blog in its current state. But this will improve, as I aim to become a full-time blogger soon, as well as instigating revenue-generating projects – once I get wordpress on my own domain up and running – hope this is not too hard – eek!

I actually started my blog (and blog commenting strategy), as an ‘experiment’ in 2006, not really knowing what a blog actually was.

I did this, after falling into a relapse from serious illness, and having to go on leave from work (I have now lost my day job as a result of my health)

- my condition is incurable and potentially terminal (I’m still young[ish] at 38), and I am fighting to both stay alive and work towards new and exciting goals!! Keeping strong and positive! :)

So, the online world is my new world – my oyster, especially when finding sites like yours as inspiration! :-)

But as a result of illness, my postings and commenting were very infrequent on my own ’selfhelp’ blog! (and many were quite personal) – due to frequent hospital bouts and surgery (perhaps I was writing for ‘myself’ at the time, as I didn’t have any readers, and didn’t know much about the blogosphere at the time). So, I fell into the trap of some of the ‘most hated’ type of blog posts’ – eg apologising for not posting! eek!

I digress….
So, again, finding sites like yours is such an inspiration for me – thank you Caroline (or is it Carolyn?!)

I have so many new goals – too many in fact. And there are so many fantastic blogs out there, that I want to put them all in my readers (I do actually – Google at the moment and my webdashboards – netvibes/iGoogle) and also set them as my home page. I just have your’s now – as home page – great huh!

And I want to comment on all these great blogs and podcasts (I absolutely LOVE podcasts – so can you bring some more please Caroline??)

– but time… our greatest and most limited commodity! Having spent nearly 2 years house-bound alone – well, one also tends to lose one’s self-discipline, even for the smallest of things in life. So I am trying to get my life back and struggle back to writing (I know I can do it, because I have done it before) – and you are a model in this too :-)

For some reason, your blog stood out amongst the very best. I should know to some degree, I hope(!)- I am a writer, a PhD, previous research officer consultant lecturer and tutorer/grader of theses, ghost-writer, and student coach, yadayada (from ‘aussie down under’) … so I know that I have the skills. I know that I can regain the discipline and treat this as my full-time job from home – blogging and commenting/interacting, and other projects.

And I know when I see quality, such as yours Caroline :)

I know that my own blog is, well, certainly not up to my own standards – yet, that is!. And it certainly doesn’t compare to yours. Although, its not a ‘comparison’ ‘game’ really.

Its about providing value to particular audiences, and these audiences differ in what they want to both read, and comment on. Even if I can help just one person, this gives me great joy – but to be honest, the more the merrier! :-)

So – my blog was an ‘accident’… but its starting to improve, and as I note in my blog, I have big plans ahead, with more organised, structured and frequent postings (another ‘fluff-type post you hate! oops! hee hee)….

This is alongside the development of a more systematic blog commenting approach (btw – I agree with the person who wished there was a ‘floating’ comment plugin – as I save/write this comment in notepad, so as not to lose it!)

Anyway – yes, there is huge value in commenting on blogs – to interact, meet people, join discussions, and get links back to your site – but you do have to be upfront – at the top of the list to be noticed if this the main intention.

I did make several posts on a highly controversial topic recently (high-traffic blog: zenhabits.net) – and thought, quite naively, that my comments might have provoked a response of some sorts.

I even wrote an article on my own blog, about the owner’s blog post and the resulting controversy/comments – but no-one read my comments on his blog – I was too far down the list I guess. It also seemed that not everyone was interested in interacting – just to get their own ‘bit’ in, or link in there. So there were several duplicate-type posts.

But after all that effort – no-one, not one person responsed to my comments/responses to other people’s comments (perhaps a forum would be better suited for this?!!)

I found this surprising because I also get so much value from reading the comments on blog posts (but then again, time is an issue).

Anyway – not that this was my intention originally – to get backlinks – because I wanted to get a point across, particularly for the blog owner, and other readers in direct response to their comments – but not even a response from the owner … hmmm – did I waste my time?

No – I don’t think so – at least I got one comment on my own blog about the post!! hee hee “:-)

Thus – I am gradually starting to take my own blog more seriously, as I learn more each day from reading other blogs and comments – a gradual process. More organization and planning – perhaps even an ‘editorial calendar’. I think my site will also be taken more seriously when its on my own domain and off of blogger

– and yes, I am telling my readers about these plans (yes, I have a few now – wow!) – although, again, this is another ‘no, no’ in your books (ie. telling people your plans about your blog, or reasons why you won’t be blogging for awhile – oops again!). But I also agree with someone else’s post on this – I don’t want to lose the readers I do have, so I want to keep them informed.

Anyway – this comment is all over the place – my apologies. I guess its because I have read so many of your articles today (and related comments), that my brain is reeling, and I cannot possibly comment on every page – so a big ‘blurb’ here!

—-
BACK TO THE POINT OF YOUR POST – In terms of blog commenting – I do realise the value of this, as noted, and have relevant folders on my computer entitled -

- ‘marketing’/'comment marketing’/'blog networking’/'blogs’ – and I keep a notepad file, with all my comments saved in them, with the blog post title, URL and my comment, date, etc (soon to be put in a proper records management file/approach), as my ‘work from home’ strategies and project goals evolve.

(btw – I really like your ‘projects’ section – this is surprisingly similiar to the approach I was going to take, although not exact) – again, thank you for the valuable info there too.

Anyway, at the moment, I tend to comment when a blog post inspires me too – not just to get links. However, if I do want to get more traffic, to be honest, I need to make more comments

SO – TO THE MAIN POINT I WAS ORIGINALLY GOING TO MAKE !!!

Has anyone heard of the relatively new blog commenting software –

- ‘COMMENT KAHUNA’?

- its great and not a ’spamming software’ – developed by a well respected marketer, Jason Potash (white-hat) – its mainly for commenting on blogs, but also includes a few web2.0 type sites, such as squidoo and others. There is a video demo by the owner on the landing page (its free btw – see below …).

There are other pieces of software out there, which enable you to comment automatically on multiple blogs, but these tend to be ’spam-like’ comments – eg. you make one comment for all the blogs – there is no real value provided.

However, with Comment Kahuna, you can easily -

- search for high or low ranking (do follow/no follow) blogs in the field/niche you want, using keywords you specify
- select your blogs on different types of platforms (eg wordpress, blogger, typepad, a few web2.0 type sites and more)
- create your profile so its automatically entered into the correct fields (eg name, email, website) (a time-saver)
- write your comment in the software within your niche area (which can be modified when you arrive at your selected blogs to add more value/relevancy)
- the software takes you directly to your selected blogs for you to actually read to see if the blog/post is relevant to you
- and you can write and submit a more personal comment – none of the – automatically generated ‘great post – some see my blog too’, types you see in other softwares!)

I think it even saves the comments for you, and date/time written, etc – so less time taken.

I have yet to fully try it, to give you a proper review, but it definitely stands out, compared to the other ’spamming’ type software.

While the demo. video also notes you can outsource this commenting process using the software because it is so easy to use – I, like others who have commented here, don’t like this idea – commenting is really a personal and interactive thing. So, do ignore that part. It doesn’t reflect the value of this software and strategy.

If anyone is interested in blog commenting as both a traffic strategy, and a way of interacting in the blogosphere, the software is still free I think, as of 23 April 08 in ‘aussie down under’ here. (as noted, the software has been upgraded since the video, which demonstrates vsn 1.9 – its now at vsn 2.2):

The URL for Comment Kahuna is

> http://www.commentkahuna.com/

(you need to subscribe of course!) :-)

- if you just want to watch the video first though, the URL for this is:

> http://www.commentkahuna.com/CK/CK-video.html

I highly recommend that you have a look if you want to save time and also provide value in your blog commenting strategy.

(if you signup, you will receive the software, a video tutorial, and will be given an unlock code to use on one machine only).

Of course its up to you as to how systematic you want to be about blog commenting, but it will certainly be a time-saver (and not a spammer either).

If you do like the software, perhaps you might even want to do a blog review on it – but not all of you! isn’t that one of the ‘no-no’ type of posts – too many reviews of same product?

Perhaps Caroline can give a review if she looks at/likes the software – for us all? (or I will on my blog later)….

I will end now – phew, Caroline thinks! I do apologise for writing so much/digressing – but I have so much to say that I could explode! But I won’t do this to you again. I will ‘even’ out my readings of your site and comments from now – I just felt a need to ‘catch-up’ for some reason – a society of ‘instant gratification’! There I go again… !

Great post as usual. I look forward to more (and some more podcasts??). And I look forward to my own blog[s] improvements

- during down times, when I wonder if I should even bother, given the millions of blogs out there, especially blogs like yours, I have been inspired to keep going because of just a few good comments about my site, or knowing that I can learn more from you. Of course, not everyone will like my blogs, some will – and I find that if I am ill/not up to writing a full post, I will do a short ’stop and smell the roses’ moment’ and focus on my free ‘goodes basket’ policy!
:)

- everyone’s perspective is different of course!

Warm Regards
Meg
Adelaide, South Australia

Caroline Middlebrook
April 25, 2008

@Dennis, it takes an hour to download your email! Wow!

@Megan, you certainly got my attention :-) I’m so sorry to hear about your struggles illness – that certainly helps put my own troubles into perspective.

I often find when writing in general, whether its a post here or a comment somewhere else that something that I think will generate a response doesn’t, and something which I just throw up without a second thought generates a massive uproar! You can never tell what is going to get the responses! To this end it’s a bit of a numbers name – just keep on plugging and don’t get too attatched to the effect on any one particular post or comment.

There’s nothing wrong with telling readers about your plans – that is in fact a bit of a trademark with me on this blog. I always break down what I am doing step by step and always talk about what’s coming up (well, I do keep a few ideas back but not many!). Don’t worry about ‘fluff’ posts – the point is to focus on the ratio. As long as you are putting out plenty of solid content then the odd fluff post is fine. It’s been its all fluff that you lose your readers.

Now to comment kahuna – I’ve heard of it many times but I have never got around to testing it out! I think I will one day and do some kind of write up about it here on the blog but as I developed my own strategy for commenting I guess I just never felt the need for software. I could see it being particularly useful if you don’t know where to comment and of course I had more blogs in my reader than I could possibly comment on so that wasn’t a problem for me.

Anyway Megan, thanks for your comment. I’m really pleased I could have inspired you – that’s a great feeling and when you get people leaving these kinds of comments on your blog then you’ll feel it too and that’s when you know its worthwhile! It must be difficult to find the motivation to keep going when you have an illness to battle as well but it sounds like you have a lot to offer to keep plugging away! And yes, you can never please everybody – if I have managed to pick up one or two “haters” along the way!

Megan McCarthy
April 25, 2008

Hi again Caroline

Yes, I had to return to see if there was a response ;)
And to my great surprise – there you were, with a long reply to my comment! So, at the end of a long, hum ha, painful day – I can now rest-easy, go to bed and not be afraid of not waking tomorrow – as I write this now, with a smile on my face and just say – THANK YOU! Truly, thank you for taking the time.

And yes, I agree about people’s responses to what we say -often unexpected – you never can tell! And I won’t take it personally – everyone looks at life from differing perspectives as you know. And I have seen some quite awful, almost hateful comments on some blogs. Perhaps there is a greater risk in getting the ‘haters’ if one is particularly open and honest as you are – no ‘holding back the punches’ and telling it how you see it.

Not everyone will agree – what a boring world that would be! However, I would say that most people are impressed with you and your approach from what I have read Caroline. Most definitely! You are going to go a long way – and be a ‘name up in lights’! :-)

And thank you for your kind words re: health etc. I don’t want to go into a ‘hard-luck’ story (everyone has one to some degree). But I do want to say that, yes, while it can be painful, difficult, its also a blessing in disguise in some ways. I see the world in new and different ways. Sure, there are the bad days. Some days I have some relief – wow what treasures. The point – never ever take anything for granted in this life. My life is not really that bad compared to many.

You took a great risk, with great courage to give up your day job and enter the online world. Me – I was forced into it (fortunately, I also have a passion for it!). Two of my key principles in life: “Everything is relative’ – and ‘everything needs to be put in its context’.

So – a bit off the topic again – but to anyone who may read this – please, please, please, look after yourself, your health and your family. Take care of what is most important in your life. Because one day, you might lose it. Prevention is much better than cure I asssure you (if there is one!) Never take anything for granted.

Enjoy your online journies and blogging – its a wonderful and exciting new world we live in – where we can all (most of us) have a voice. Use this well, including in your blog commenting strategies.

Caroline has provided a great place for us to do this – as have many of you whom have commented here. LIVE AND ENJOY! And I will continue writing my new ‘blog commenting and other marketing strategies’ in a more systematic manner now – much less ‘ad-hoc’! And some more substantial posts, incuding my future plans :-)

Thank you again for your reply and the further advice Caroline. You truly do care about the interaction and your community – and I will look forward to the day I receive such comments, as you note. Sending you a big smile :-)

Warm Regards
Megan
PS agree re: Comment Kahuna too – look forward to a review if you do one – but I think essentially, in addition to finding blogs if just starting out – it could be a great time-saver, by doing everything from within one software window perhaps?

Megan McCarthys last blog post..Free Law of Attraction Audios

Dennis Edell
April 25, 2008

@Caroline – Mostly SPAM along with blog subscriptions, forum responses and the odd newsletter I’m still subbed too..including yours now ;)

With the new commenting AND forum marketing strategies I’m devising, it will end up mostly SPAM :-)

@Megan – Now THAT was impressive, feel free to comment on my Blog ANYTIME! LOL

There are a few such software’s out now. Comment Kahuna was one of the first, if not THE first and still the best in my eyes :-)

Dennis Edells last blog post..You CANNOT Link Away From An eBay Auction! Or Can You?…..All Legal Too

Bill McIntosh
April 26, 2008

I like your strategy, and no, it doesn’t sound too clinical. Thanks for the tips!

Bill McIntoshs last blog post..$3.5 Million From AdSense Response

Megan McCarthy
April 27, 2008

@Dennis – thanks – I think! Not sure if you are laughing ‘at’ me or ‘with’ me! :-) But I will be sure to have a look at your site too now – hmm, think I attracted some ‘attention’ and so did you! hee hee. Great to hear about Comment Kahuna too :-)

Megan McCarthys last blog post..Free Law of Attraction Audios

Dennis Edell
April 27, 2008

LOL Definitely ‘with’ you, I love the enthusiasm. :-)

Hi Caroline,

I’ll confess to not having seen this post when I made my post about blog commenting recently, Amanda @ VagabondettaVA directed me over here.

You make some fantastic points about your strategy, I’m not sure I have such a defined strategy – more just a blind determination not to fill other peoples blogs with spam (as I hate the one’s I do receive) and to provide quality content.

You’re right about the fact of being unlikely to be the first commenter on a US blog (unless the blogger has posted first thing in the morning), but I hadn’t considered the Australian angle, definitely one worth thinking about in future!

Keiron @ Full-Time-Bloggers last blog post..Commenting for the Future

Web Design Glasgow
May 18, 2008

Caroline, I’m very impressed with how you strategised your blog commenting activities. I like your approach because the activities you describe are about prioritising / targeting your efforts instead of spamming blogs with trash comments.

Congrats on a very well established blog!

Robin
May 20, 2008

Isn’t this blog a “no-follow” blog as well?

Jacqulyn
May 29, 2008

Very interesting strategy. The do follow movement has seemed to taper off quite a bit. I think new blogs will be very tempted to go do follow for a while at least, to draw in readers.

Jacqulyns last blog post..The true cost of construction on the strip

Devjargon
June 12, 2008

Making sure your comments are relevant is probably the most important aspect to this. If people perceive your comments to be spam, they won’t follow the link back to your site.

Mike
June 18, 2008

Commenting is a very good way of getting traffic. I find it fun to discover new blogs also.

Mikes last blog post..Bank CD rates are low

Jay
June 25, 2008

Wow, well, I found this site through searching for another term to see if one of my posts was indexed and I landed here lol!

But I know this post is old but too bad I didn’t get a chance to read this when you first posted it. I actually started doing something like this to organize which blogs to comment on… I think my system is similar to yours but I added a few things that can help me visit them once a day or once a week…

Jay

Jays last blog post..DoFollow Social Bookmarking Sites that Will Help You!

JK Swopes
July 20, 2008

WOW, and I thought I had a strategy. I definitely like how you order and number your blogs in the reader. As it stands now, I only have a “daily read”, “great blogs” and “new blogs” category.

However, after reading this, it makes much more sense to categorize them by TC, DF, and traffic they bring.

I absolutely love it! I must say, I have heard quite a bit about this blog….but, this post has made me very interested. You shall be seeing me around a bit!

JK Swopess last blog post..Garry Conn is Whoring out his blog again!

Peter Answers
August 5, 2008

I see you are using CommentLuv – you should implement KeywordLuv as well – it’s great!

Caroline Middlebrook
August 6, 2008

@Peter, I actually quite dislike it when people use keywords in the name field. If the comment doesn’t add much to the conversation I delete them.

Dave Navarro
August 20, 2008

Caroline –

I’m just scratching the surface of this, and it’s fantastic looking stuff. I particularly like the idea of juggling the top spots in the feed reader based on traffic.

Will be digging into this further this week.

Semonics
August 25, 2008

Hi Caroline, thank you for a very good article. I got the reference from Webproworld.com forum. Since I just started looking into blog commenting seriously. I had posted there a question about dofollow blog commenting. I usually would read blogs for learning new ideas and sharing them on social bookmarking sites. I am willing to investigate especially how to narrow it down, since it is very time consuming. And also TC plugin?

I haven’t yet went through all the comments here, seemed there are several real good ones.

Thanks again

Kristina
August 25, 2008

I also noticed your relpy on a comment:

“I actually quite dislike it when people use keywords in the name field. If the comment doesn’t add much to the conversation I delete them”

I thought it is also another way of using blog commenting, but actually, not encouraged. Well, since I cannot edit the comment, I decide to just make another one. :)

I am in the learning process, but this comments are juts to thank you for showing the path.

Caroline Middlebrook
August 25, 2008

@Kristina, actually you can get away with this if you’re careful. In your first comment you used my name and your comment made it obvious that you’d read the post so I couldn’t delete it :-) As long as people leave meaningful comments then they’ll stay – at least on my blog. However, if somebody uses their keyword in their name they do have to work harder for the comment to stay. If it doesn’t add to the conversation then its gone!

George Spritzer
September 3, 2008

Carolyn:

I was wondering if you also try to get reciprocal link exchanges with blogs you comment on. Is it worth the time?

Regards
George
Quant Investor

George Spritzers last blog post..Ospraie Closing- Will they return prior years incentive fees?

Mike Collins
September 3, 2008

Caroline, this post really demonstrates you have a well thought out strategy for link building. It’s obvious you’ve done a great job at building relationships and branding yourself.

I noticed you using the CommentLuv plugin and I think that’s a great way to encourage user participation (which you have tons of already!)

Mike Collinss last blog post..Free Report – Info Product Basics

Caroline Middlebrook
September 4, 2008

@George, no I don’t like link exchanges.

Stephen Lee
September 5, 2008

Hi Caroline, you have certainly made commenting into a science. Great work – big enough to fill an ebook – may be you can called it “The Art of Commenting”. :)

Stephen Lees last blog post..Could your Blog Benefit from a Redesign ?

Natural
September 8, 2008

I could tell you my strategy, but then I’d have to blow up my blog. well not really. I’m late for this party, but I comment on blogs related to my last post, my regular blogs and people who leave comments on my blog using the commentluv. more times than not if you leave a comment for me, i will go back and leave one for you.

This was a great list, I’ll have to book mark it and refer back to it. Thanks.

Naturals last blog post..Butt-to-Gutt Ratio Gone Wild

Rod
September 10, 2008

I’ve been thinking a lot about my own commenting strategy the last few days, so good time to stumble on this one (not literally though – got here via Google). I’ve been thinking along similar lines as you, although I haven’t started segmenting my hit list yet – but I think I will now. Good tip to “tag” them in your reader, rather than having to keep visiting each site to remember its characteristics.

Thank you.

Rods last blog post..Strategic commenting

Andre Thomas
September 15, 2008

Since “most bloggers will read all comments, no matter how far down in the list they are, and no matter how old the post”, I thought I would chip in and be the 189th commenter of this very popular, very commented and very awesome post.

Andre Thomass last blog post..Is Fancy Graphics Hurting Your Sales?

Blank media
October 19, 2008

This is great reading well done.

Josh B
October 23, 2008

Great Post! Click here on 3 more strategies

Ralph
November 13, 2008

What I’d really like to know is, is that pop-up really making money for you? I mean, really…

Chris Cairns
November 16, 2008

Caroline, thanks for the tips. I’ve actually incorporated some of them into how I outsource my blog commenting.

Rich
November 22, 2008

Just added you to my Hitlist, thanks for a great and informative blog.

Richs last blog post..Headlines

Hola Caroline ~

Thanks very much for this wonderful topic. I found you through Ittybiz & am loving your resources.

I think the beautiful thing about commenting too is that it fosters more of a sense of community & tribe-hood. People love being SEEN for who they are and their work, ya know?

Wishing you a gorgeous shining day,
Leonie
http://www.GoddessLeonie.com

Blogging man
December 1, 2008

Seems like lots of people comment on THIS blog! Oh the irony. It’s more than funny….. Where is the future of blogging? Seriously. Can this comment thing go on like this for blogging to survive?

lorne campbell
December 8, 2008

Hi Caroline
Nice title and some interesting ideas. I only recently discovered that leaving a comment created a backlink. I think some bloggers forget there are lots of newbies out there and they maybe do not understand the netiquette of commenting.
I think idea of top commentator a good idea.

Nathan Hangen
January 14, 2009

Perfect strategy and it obviously works.

I think someone else said it earlier in the comments, but not only do comments get you noticed by other commenters, but often times the host will notice too. That is how you can start guest posting and doing other JV’s.

Nathan Hangens last blog post..Wine Library TV

Pinny Cohen
January 18, 2009

I’ve found blog commenting to be very useful. It usually is marketing to the blog owner, instead of average visitors. He/She in turn tends to be a fairly loud voice on a topic, and you’ll get more visits that way.

Pinny Cohens last blog post..Recession-Proof Your Lifestyle

charles
January 31, 2009

Your strategy for commenting a blog sounds great! I will follow it very carefully especially when my blog gets more attention in the near future. Thanks!

charless last blog post..The West Wing – The Complete Series Collection (2006)

Kawaldip
February 3, 2009

thats quite an informative write-up and it looks pretty obvious for webmasters to derive new methods and techniques that could help in the up-bring of their websites. blog commenting is becoming very popular and many have started implementing it.. on one side where comments adds up to the back link count.. they also help in building new contacts with other webmasters..share knowledge and extend business capabilities.

Kawaldips last blog post..Launching Combo-Packages

JMom
February 11, 2009

Hi, I got here from ProBlogger and found your post very informative. I don’t really have anything to add, but didn’t want to leave without leaving a comment :)

I’ve printed this post so I can refer to it later and follow some of your advice. Thanks!

JMoms last blog post..Edible Gardens

lisa
February 26, 2009

thanks for the very informative information. I use blog commenting a lot to gain backlinks and traffic.

Frank White
March 13, 2009

Jeez Caroline…Remember what you said about DoshDosh? That’s how I feel about this post. There is so much valuable info the only thing I can do besides be overwhelmed is complement it. I have all of the same goals you have with commenting but a lot of the tools you provide are useful and they sure as heck beat rummaging through backlinks manually for dofollow blogs! Thanks for the post!

LauraF
April 14, 2009

Wow.
What a well presented plan! I certainly appreciate the time that went into this post.
As for your questions: No, I am not normally a commenter-only if I am truly drawn to the post will I leave something to say. However, after reading your ideas, I believe I will be changing my way of doing things! I will be taking more time to comment, to write something well put and meaningful, and to make my name known!

Thank you for your wonderful post!

Liz Bolton
April 25, 2009

Hi Caroline ~ I arrived at your post via the 31 Days challenge and have now spent a good part of the afternoon reading your superb piece about commenting and the amazing number of comments it generated (in fact how do people know the number of comments? are they actually counting? or maybe it’s the browser – I don’t see a count).

I’m a blogger newbie but have been commenting here and there on other blogs – and looking forward to the day that my own blog begins to generate comments. I really appreciate your advice and am taken with the thought you put into the process.

Now I’m off to read your new stuff!

Liz Boltons last blog post..Triple-Decker House Style – Three-Family Houses in Cambridge

Steve
April 26, 2009

We’ve only recently started to use many of these methods, but have already seen great returns on the time invested.

More importantly we are now talking with some blog writers about sponsorship, offering competition prizes and other tie ups with them. This would not have happened if I hadn’t commented in the first place.

Rich
May 16, 2009

That is an overwhelming amount of information about blog commenting-much like the poster above- very DoshDosh esq.

Is there any type of software available that incorporates the blog commenting function with the searching too?

Richs last blog post..Life Insurance Quote in New Haven, Connecticut

Franck Silvestre
May 20, 2009

Excellent post. Blog commenting is very important not just for getting direct traffic, it helps in fostering good relationships with others. I’ve personally found that to help in more ways than one.

Ninah
May 28, 2009

You are absolutely the best Caroline! I have never come across any post about blog commenting strategies. Yours is very detailed and organized. How can anyone go wrong with this?

Ninahs last blog post..Five Tips to Buying Contact Lenses Online

Juhani Tontti
May 29, 2009

Hi Caroline,

This covers everything! I used lots of my energy into the search of well-working blog comment strategy information, and- then I found this one.

Thanks so much and take care,

Juhani Tontti

Juhani Tonttis last blog post..How Google Friend Connect Can Expand Your Social Media Marketing

seeshyvax
June 4, 2009

Sweet blog. I never know what I am going to come across next. I think you should do more posting as you have some pretty intelligent stuff to say.

I’ll be watching you . :)

Melanie Kissell
June 13, 2009

“Willy-Nilly” would have to describe my current blog commenting strategy. :-)

However, I thoroughly enjoy posting comments – especially when I find valuable and fresh content like yours, Caroline! Thanks for an all-inclusive overview that really commands a second read.

I’ve often joked about this in the past …

Too bad “blog commenting” isn’t a career. That’s a job I’d be thrilled to have!
Melanie Kissell´s last blog ..Creating A Personalized Space For Breastfeeding My ComLuv Profile

bosch servisi
June 22, 2009

There are many blogs which feature their top commentators in the sidebar. This is one of the easiest ways to get a brand new blog started.

:)

Pace
July 2, 2009

Carolyn,

This is quite possibly the single most useful post on the internet.

Thanks.
Pace´s last blog ..Book Bonanza Wednesday! Chapter 25: The lollipop My ComLuv Profile


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So How Did I Double My Subscribers in a Week? | Caroline Middlebrook

[...] I figured it would be a perfect time to publish a post I had been working on for around a week – my blog commenting strategy post. That post had received over 1300 page views and over 100 [...]

100+ Untapped Link Building Strategies

[...] numerous sites that do blog review trading. Here’s an excellent list from Courtney Tuttle. Do you comment on other blogs? If so, why not get some more attention by becoming a top commentator. There are many blogs which [...]

Making Sales Making Money » Blog Archive » Do You Have A Blog Commenting Strategy? | Caroline Middlebrook

[...] Do You Have A Blog Commenting Strategy? | Caroline Middlebrook [...]

The Best of the Blogosphere: November 16, 2007 | Super Blogging

[...] Do You Have A Blog Commenting Strategy? [...]

links for 2007-11-16

[...] Do You Have A Blog Commenting Strategy? | Caroline Middlebrook Practical advice on going out and commenting on blogs (tags: blogging howto) Tags:Share This Related StoriesPermalinks for ads onlinelinks for 2007-09-12Facebook measuring interactionlinks for 2007-07-05links for 2007-10-04 [...]

Make money online: Blog Me Cash shows you how

[...] Do You Have A Blog Commenting Strategy? posted by Caroline Middlebrook. [...]

Making Sales Making Money » Blog Archive » MyBlogLog Become A Problogger Contest and a bit more

[...] About once a week or so I Press another bloggers post and Caroline hit the mark in her post about commenting strategy this past week. Ill see you gals tomorrow.submit_url = [...]

New Media Digest Vol. 1 | Learn How to Podcast

[...] A Strategy for Using Blog Comments to Generate Traffic and Build Your Brand [...]

mytropicalescape.com » Blog Archive no Does Commenting on Blog Posts Really Increase Your Visitor Traffic - An Experiment

[...] Obviously, (by looking at my results above) if I want to use the commenting method to draw in more traffic I need to seriously work on my strategy. [...]

Black Friday Link Mashup: Blog Strategy Happy : Real Estate Marketing Blog

[...] Do You Have a Blog Commenting Strategy? [...]

15 Ways to Get Exposure for Your New Blog << Vandelay Website Design

[...] targeted readers, even for brand new blogs. We’ve probably all read about the importance of commenting on other blogs and linking out, but what else can you [...]

This blog will pay my mortgage… « This BLOG will pay my mortgage

[...] Middlebrook and her energy and enthusiasm to make money at blogging. This article on having a blog commenting strategy was particluarly clever. Obviously there is a lot of hardwork, sweat, tears and coffee involved, [...]

7 Steps to Building Blog Traffic Through Comments | Internet Business Marketing | Simple Tiger

[...] I must say, since the beginning of November when I started blogging, I have begun to increase my daily traffic pretty quickly. I started reading more into the methods other bloggers use to increase traffic such as Yaro’s Entrepreneur’s Journey blog, John Chow, and Caroline Middlebrook. Caroline sticks out a little there because I feel like she gets far less traffic than she deserves. This may be changing quickly because she is doing a good job like with her system for a blog commenting strategy. [...]

From around the Blogosphere | The Blogrepreneur

[...] 2.       Do You Have a Blog Commenting Strategy? [...]

This blog will pay my mortgage… - This blog will pay my mortgage

[...] Middlebrook and her energy and enthusiasm to make money at blogging. This article on having a blog commenting strategy was particluarly clever. Obviously there is a lot of hardwork, sweat, tears and coffee involved, [...]

10 Ways To Create Exposure For Your Blog | Super Blogging

[...] 1. Comment on other blogs. Being community involved is a very important thing. If you drop by other blogs, especially ones related to yours or in your niche, and leave a quality comment that adds to the discussion, the author of that blog will surely notice what you have to say and visit your own site in return. And besides the blog author, it’s pretty likely that several of their other commentators will see the great comment you left and wonder who wrote it, visiting your site to find out. Caroline Middlebrook has written a great post on blog commenting that you should read. [...]

An Equation for Explossive Blogging Growth: Content + Networking + Social Media | Vandelay Website Design

[...] with other bloggers in your niche. You can do so by reading and subscribing to their blogs, leaving intelligent comments on their posts, voting for them on social media sites, and even emailing them if you have questions [...]

Wordpreneur Carnival #011 | wordpreneur.com

[...] you’re out of the know-how loop where that’s concerned, Caroline Middlebrook’s Do You Have a Blog Commenting Strategy? may just be all you need to get you back [...]

Hot Links - Episode 10! : Build A Blog

[...] The Blog Me Cash carnival had this article about blog commenting strategy. [...]

Blog Influence for Beginners — Money.Power.Wisdom

[...] or funnel traffic to my blog – it was to catch the eye of the blogger who moderates them! Thanks, Caroline Middlebrook, for first pointing out the distinction in a lovely guide to blog [...]

Give To Receive - How To Get Influence & Attention By Blogging — Money.Power.Wisdom

[...] Caroline Middlebrook has an excellent guide to the intelligent use of blog commenting. The cornerstone of the strategy when used to build blogging influence is this: [...]

Stop looking at the blog and start looking at the blogger – Part II - Uncovering Leadership « Using IT

[...] we see a leader search engine that will find: Maki Dosh, Caroline, Andy Beard, Laura Athavale Fitton(Pistachio) and many [...]

A Man Who Hath Friends . . . : White Open Spaces

[...] thoughtful analysis of the benefits of visiting (particularly to comment upon) other’s posts if one would like [...]

Why Your Readers Read Your Blog? | Wayne Liew Dot Com

[...] marketing or well-planned and optimized marketing gives you success traffic building. You might be dropping contributing comments with a strategy or words spread fast for your blog via mouth-to-mouth [...]

Blogging 101 » Blog Archive » A Blog Commenting Strategy

[...] Do You Have A Blog Commenting Strategy? for the details. Leave a [...]

Daily Marketing Ace » What’s The Purpose of Blog Comments?

[...] Middlebrook: I’m blogging out loud as I delve into the world of Internet Marketing, Social Media & Software… C-Panel Magic How To Run Your Own Server Without Being A Propellor- Head” Server Admin for [...]

Daily Marketing Ace » Marketing Ace Case Study: Traffic Tactic Research

[...] done an excellent job of building traffic to her blog. One of her strategies was discussed today in this blog post about building traffic through blog comments (in a strategic way).Very appealing, but perhaps a bit too much work to be a truly scalable ongoing [...]

blosque.com | 10 Estratégias Para Um Networking Poderoso - Parte I

[...] Para quem entende inglês, e está disposto a adotar uma estratégia mais calculista: Do You Have A Blog Commenting Strategy? [...]

How to get loads of backlinks from blogs | make money blogging

[...] with blogs that have the do follow on their comments. I’d also recommend you read Caroline-brooks Blog commenting strategy for some other great commenting strategy tips. Initially choose popular blogs in your niche from [...]

Caroline Middlebrook and I Just Disagree : Making Sales Making Money

[...] when you have the success that Caroline has had generating traffic and a following to her site. Her Commenting Strategy Article caught the attention of many of the big blogs and set an exciting pace for new site visitors. Her [...]

Technorati Authority Increased with Top Commentator | I'm Blogging That!

[...] you haven’t read Caroline’s comment strategy, check it out. You may not be able to implement the system that she has but you’ll certainly [...]

The Complete Online Marketer | 100+ Link-Building Strategies

[...] “Do you comment on other blogs? If so, why not get some more attention by becoming a top commentator. There are many blogs which feature their top commentators in the sidebar. You can see an example of this at JohnChow.com. [...]

How to Have an Influence on Your Niche

[...] For more information on commenting, read Caroline Middlebrook’s post Do You Have A Blog Commenting Strategy? [...]

Tools for Commenting | Stephan Miller

[...] to reference I realized I am rehashing a little because Caroline Middlebrook wrote a killer post on building a blog commenting strategy that mentions a few techniques that I didn’t think of. But I am pushing on regardless because [...]

What’s in it? Where is it? How? Web Marketing Strategies | The Marketing Technology Blog

[...] other means of creating word of mouth marketing… commenting on other sites, viral campaigns, public speaking, blog business cards, participating in social networks, social [...]

What’s in it? Where is it? How? Web Marketing Strategies | The Phenomenon

[...] other means of creating word of mouth marketing… commenting on other sites, viral campaigns, public speaking, blog business cards, participating in social networks, social [...]

Starting A Blog That Isn’t A Time Sucking Money Pit | Internet Marketing | Strategy & Services

[...] Commenting On Other Blogs – This promotional method doesn’t provide you with a ton of leverage, but should still be used in the beginning stages of blogging. Some of the most important links I was able to get from other blogs in the beginning of Court’s Internet Marketing School came from people who found me because of a comment I left on their blog. There is a great post that I read on this subject a while back here: Do You Have A Blog Commenting Strategy? [...]

Caroline Middlebrook and I Just Disagree | besthomebasedbusiness.co.uk

[...] when you have the success that Caroline has had generating traffic and a following to her site. Her Commenting Strategy Article caught the attention of many of the big blogs and set an exciting pace for new site visitors. Her [...]

Make Money Online Blogs Should All Be Killed | The Blog Entrepreneur

[...] I enjoyed his rant and COMPLETELY agreed with what he had to say. I enjoyed it so much I took the time to comment, which for me, isn’t that common. I really need to come up with a better commenting strategy. [...]

Floundering in Blog Obscurity? Join the Conversation!

[...] “Do You Have a Blog Commenting Strategy?, Caroline explains the need to sit down and come up with a solid plan for building exposure through [...]

Commenting is like guest posting - my blog commenting strategy | make money blogging

[...] recently read and re-read Caroline Middlebrooks Blog commenting strategy. She has some good points and some points I dont really agree with. I can see where shes coming [...]

Blogging is About Writing - and Not : The Blog Herald

[...] Caroline Middlebrook – Do You Have a Blog Commenting Strategy? [...]

What’s in it for me? Blogs that link back to you — WebDiggin.com: An Adventure to Make Money Online

[...] with the time you spend blogging. I got inspired by Caroline Middlebrook’s post on having a blog commenting strategy. Who uses the top commentor plugin? Who turns on the pagerank link juice in their comments? We do. [...]

Exclusive! Interview with Caroline Middlebrook at What Sells Online!

[...] other blogs in the same niche who link to me. Some of those links are placed by me in the form of comments. Of course other people also choose to link to me, which always sends nice traffic. Other blogs in [...]

Dosh Dosh on Blog Comments | Broadcasting Brain

[...] be honest: I’ve posted comments on some of the A List blogs as a means to get some exposure. Caroline Middlebrook and Darren Rowse have both written useful posts about ways to use blog comments to make contact [...]

Best StumbleUpon Links For April | Koka Sexton

[...] Do You Have A Blog Commenting Strategy? | Caroline Middlebrook [...]

Traffic Growth #5 - What Value In StumbleUpon Visitors? | Fog of Eternity | Website design and discussion

[...] mentioned in the past my desire to follow the advice in ‘Do You Have A Blog Commenting Strategy?‘, most particularly the section on creating an early comment hit [...]

Comment Sniper for Better Blog Commenting Strategy | www.searchforblogging.com

[...] Last November Caroline Middlebrook asked her fellow readers a serious question: Do You Have A Blog Commenting Strategy? [...]

What do your comments say about you? « VagabondetteVA

[...] Do you have a blog commenting strategy? (This poster has an amazingly thorough commenting strategy! [...]

What do your comments say about you? | VagabondetteVA

[...] Do you have a blog commenting strategy? (This poster has an amazingly thorough commenting strategy! Share and Enjoy: These icons link to social bookmarking sites where readers can share and discover new web pages. [...]

Learner Bytes » Blog Archive » a strategy for commenting

[...] were encourage to read a post by Caroline Middlebrook (who is what I’d call a professional blogger), and in doing so I had to wrestle with what I [...]

Content is King, Value is The King of the Kings

[...] at Caroline Middlebrook since she taught me how to do blog commenting the SMART way and even managed to run some JVs with her [...]

Blog Comment Strategy for Day 28 | Ruminations of an Online Instructor / MD

[...] Caroline Middlebrook in her post on Do You Have A Blog Commenting Strategy? there are several distinct goals when leaving comments on other people’s blogs. Caroline’s [...]

Blog commenting strategy - Comment Challenge 28 « (No Longer) Alone in a Library

[...] more often on the blogs I regularly follow. That was it. I read Caroline Middlebrook’s post on blog commenting strategy and can see how having a commenting strategy could be almost a necessity [...]

31 Day Comment Challenge: Becoming a Better Blog Citizen « Curious Child’s Library Wanderings

[...] commenting strategy and I’m not really certain that I want to go through all the trouble that Caroline has gone through just to drive traffic to my blog.  I comment when and where I see fit.  For me, [...]

31 Day Comment Challenge: Days 26 - 31 | Information Wants To Be Free

[...] this day, we were supposed to read this post and discuss our own commenting strategy. My strategy is definitely different now than it was when I [...]

1000 Questions to Ask Before You Begin Blogging

[...] Do you have a blog commenting strategy? [...]

money freedom » The Secret to Building a Popular Blog (and Getting Tons of Readers)

[...] instance, Caroline has developed an excellent blog commenting strategy which allows her to grab the attention of bloggers and gain new readers. To me, the traffic you get [...]

Are We Too Good for our Own Good? | techne-eikon.com

[...] Middlebrook may have supplied the answer to my conundrum in her article, “Do You Have a Blog Commenting Strategy?” In the article she states: “…some of my favourite blogs write such excellent [...]

Finding A Market For Your Ebook | IttyBiz

[...] comment, comment. (Caroline Middlebrook likes commenting so much she’s written a blog post about creating a commenting strategy. Seriously, read it. It will blow your [...]

how to use dofollow blogs - WebProWorld

[...] always beneficial commenting to do follow blog. check out this link to know how commenting to blog Do You Have A Blog Commenting Strategy? | Caroline Middlebrook __________________ Medical malpractice New York | Malpractice [...]

47 Brilliant Blog Marketing Resources

[...] Do You Have A Blog Commenting Strategy? Caroline Middlebrook attracted a huge amount of traffic to her blog by developing a powerful commenting strategy. [...]

47 Brilliant Blog Marketing Resources | Free Online Business Course

[...] Do You Have A Blog Commenting Strategy? Caroline Middlebrook attracted a huge amount of traffic to her blog by developing a powerful commenting strategy. [...]

20 shocking links that are sure to improve your life | Koka Sexton dot Com

[...] Do You Have A Blog Commenting Strategy? | Caroline Middlebrook [...]

100+ Link-Building Strategies | Complete Online Marketer

[...] “Do you comment on other blogs? If so, why not get some more attention by becoming a top commentator. There are many blogs which feature their top commentators in the sidebar. You can see an example of this at JohnChow.com . [...]

Introducing -> The Bloggers Bible | Caroline Middlebrook

[...] first noticed the problem when I began to write about blog commenting as an early marketing strategy. This is one of the easiest ways to get a brand new blog started and [...]

Commonly Misunderstood Blog Tactics | Blogging Tips from Blogsessive

[...] recommend that you read this excellent post on how to develop and maintain a good commenting strategy, by Caroline [...]

Stats & Analysis for August 2008 - $1,571 Earned… Plus Year 2 & Beyond | Caroline Middlebrook

[...] is that I spent a lot of time in my first year really trying to build this blog. I’d actively comment on other blogs to get traffic and attention from other bloggers, I’d spend hours writing resource posts, [...]

100+ Untapped Link Building Strategies - AffiliateNicheMonster.com

[...] Do you comment on other blogs? If so, why not get some more attention by becoming a top commentator. There are many blogs which feature their top commentators in the sidebar. You can see an example of this at JohnChow.com. [...]

100+ Untapped Link Building Strategies - AffiliateNicheMonster.com

[...] Do you comment on other blogs? If so, why not get some more attention by becoming a top commentator. There are many blogs which feature their top commentators in the sidebar. You can see an example of this at JohnChow.com. [...]

Experiment: Outsourcing My Blog Commenting To India | Smartlife

[...] Further reading: – OptiNiche.com: “Buy Blog Comments” – NetBusinessBlog.com: “Unique Outsourcing Tip: Use Quality Writers as Blog Commenters” – Lifehack.org: “Be a Comment Rockstar: 10 Terrific Tips!” – Caroline-Middlebrook.com: “Do You Have A Blog Commenting Strategy?” [...]

The Blog Promotion Curve | Home and Small Business Resources

[...] (I think it was on my blog, but I could be wrong), and I’m not alone. In fact, Caroline had a commenting strategy that worked extremely well. As a new blogger she spent a lot of time reading and leaving valuable [...]

80+ untapped link building methods | hi hi j

[...] Do you comment on other blogs? If so, why not get some more attention by becoming a top commentator. There are many blogs which feature their top commentators in the sidebar. You can see an example of this at JohnChow.com. [...]

3 Blog Traffic Strategies For a Saturated Niche

[...] my answer was basically via blog commenting. Over a year ago now I wrote a post which outlined a blog commenting strategy which I urge you to read if you wish to adopt this strategy but first let me tell you why this [...]

WordPress Plugins - Comments and Commenting Strategies for Bloggers — Bill Bolmeier

[...] about her in the same week, thus the title “Commenting Queen”.  Anyway, Caroline has a great article on commenting at other blogs as a way to drive traffic to your [...]

Join Your Community « ChangeLog

[...] content.” Do not spam blogs with marketing speak. Comments need to be in a personal voice. Caroline Middlebrook has an excellent list of DOs and DON’Ts. Talk to your community, not at them and they will be [...]

Revising My Commenting Policy - Keywords Gone!

[...] know that I am well known in this niche for my use of blog commenting as a traffic strategy. I did it myself for many months and that activity gave this blog the initial kickstart that it [...]

How to Send Twitter Retweets to Your Blog Comments — Bill Bolmeier

[...] in the blogging world is to visit other blogs that are in your niche or blog topic and leave meaningful comments on articles that you really get something out of and feel like you can contribute [...]

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